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Be-cause Integrated Communications
Award-winning integrated communications agency.
We connect brands worldwide to the communities they impact, through a bold and purpose-driven integrated communications approach. Through brand strategy, public relations, social media, report writing, impact-driven activations, video production and photography, we showcase the groundbreaking work that our clients are doing in the sectors that they operate. Some of our key clients include Payfast, The TEFL Academy, Crimson Education, Women's World Banking, and national early learning delivery programme SmartStart. 5 people in their team
Speaks English
13 projects in their portfolio1 collaboration started on Sortlist
Works remotely across the globe
Sortlist member since 2018
Founded in 2012
8 awards conferred5/5
Services
8 services offered by Be-cause Integrated Communications
Description With strong media relationships across print, digital, and broadcast publications, we secure top-tier coverage for our clients to promote their brands, work, and impact. Our agency functions like a newsroom, where we keep tabs on current affairs and big news stories in each client’s industry. This ensures we are always ready to respond proactively and position our clients in the centre of conversations that apply to them.
Our strength and key differentiator is community engagement:
– We understand our audiences.
– We keep up to date on current affairs.
– We take technical jargon and make it simple and understandable for multiple audiences.
– We position our clients in the centre of the conversations that apply to them.Skills in Public Relations (PR) (15) Offline Creative ActivationsMedia RelationsJournalist OutreachPress KitPR CoachingInterview BriefingMedia RelationsBrand PositioningPress ReleaseCrisis Communications+5Works in Public Relations (PR) (10) Reviews in Public Relations (PR) (6) Huenu SolsonaJohn SchoolingRebecca PretoriusRomy HeldsingerClients in Public Relations (PR) (10) Crimson EducationEducation | internationalBiovacPharmaceuticals & Biotech | nationalPayfastE-commerce | nationalSmartStartEducation | national
Learn more about Public Relations (PR)Description Social media strategy: Our creative social strategies aim to build community, increase follower base, encourage engagement and extend our client’s online reach. This includes paid social media ad management.
Digital content creation: Leveraging an in-depth understanding of the digital media landscape, we curate content schedules and rollout strategies, including creating design work and finding relevant conversations to participate in.Skills in Social Media (8) Social Media StrategySocial Media ServicesSocial Media Managementsocial media analyticsSocial Media MonitoringDesign WorkLinkedInFacebookWorks in Social Media (4) Review in Social Media (1) Dr Jean BassettClients in Social Media (4) The Birthing TeamHospitals & Healthcare | nationalBean There Coffee CompanyBeverage | nationalDNAforAfricaPharmaceuticals & Biotech | internationalHumane Society InternationalNon-profit | international
Learn more about Social MediaDescription Successful engagement with target audiences starts with a strong communications blueprint. We assist clients with developing key messaging to inform all communications across owned and earned media. We identify the most appropriate formats, platforms, tones and styles for delivering these messages and bring excellent writing skills to the table to create the needed copy.
Quality content stands out and strategic content achieves business objectives - we deliver both.Skills in Content Strategy (8) content marketing strategykey messaging developmentcommunications blueprint developmentConsumer Content WritingNews Content WritingIndustry ResearchCopywritingStorytellingWorks in Content Strategy (3) Clients in Content Strategy (3) Crimson EducationEducation | internationalBean There Coffee CompanyBeverage | nationalThe Birthing TeamHospitals & Healthcare | national
Learn more about Content StrategyDescription Brand strategy: Storytelling is at the heart of our holistic brand strategies – we build on clients’ unique selling points to create lasting and impactful frameworks for success.
Brand activations: Ideating and managing the rollout of unique and exciting activations.Skills in Branding & Positioning (8) Brand DesignBrand PositioningCorporate IdentityVisual IdentityBrand IdentityTarget Market DefinitionMessagingReport writingWorks in Branding & Positioning (6) Review in Branding & Positioning (1) Ade AshayeClients in Branding & Positioning (6) The Birthing TeamHospitals & Healthcare | nationalBean There Coffee CompanyBeverage | nationalWitkoppen ClinicHospitals & Healthcare | localCrimson EducationEducation | international
Learn more about Branding & PositioningDescription From launches to media roundtables and product activations, the Be-cause team is experienced in crafting memorable world-class events.Skills in Event (3) Conference OrganisationEvent ManagementMedia roundtableWorks in Event (5) Clients in Event (5) DNAforAfricaPharmaceuticals & Biotech | internationalSmartStartEducation | nationalPayfastE-commerce | nationalBean There Coffee CompanyBeverage | national
Learn more about EventDescription Copywriting: We pride ourselves on delivering top tier written content across press releases, op-eds, newsletters, blog content and more.
Report writing: Sharing data and research is a great way to secure coverage and establish industry expertise – we assist clients with ideating and compiling high quality reports.Skills in Copywriting (7) Report WritingArticle Writingblog contentCreative CopywritingPress Release CopywritingNewsletterContent WritingWorks in Copywriting (5) Clients in Copywriting (5) Crimson EducationEducation | internationalBiovacPharmaceuticals & Biotech | nationalPayfastE-commerce | nationalHumane Society InternationalNon-profit | international
Learn more about CopywritingDescription Using the specific voice of each client, we respond to messages and requests on social pages – as well as flag any crisis comms as soon as they appear.Skills in Community Management (14) Instagram Community ManagementCommunity BuildingSocial Media GrowthCommunity ManagementSocial Media EngagementContent CalendarComment ModerationTwitter Community ManagementMonthly ReportingLinkedIn Community Management+4
Learn more about Community ManagementDescription Working with partners across the country, we conceptualise, script, and produce a range of live-action and animated videos to highlight our client’s impact.Skills in Video Production (3) Animated VideoPhotographyVideo ProductionWorks in Video Production (3) Clients in Video Production (3) SmartStartEducation | nationalWitkoppen ClinicHospitals & Healthcare | localSmartStartEducation | national
Learn more about Video Production
Team
5 members in Be-cause Integrated Communications's team
StoryWe bring a unique way of thinking to communications and PR. Our team members have backgrounds in journalism, politics, corporate communications, film, and corporate social investment (CSI). With an eclectic mix of interests and backgrounds, we approach each project with broad insight into the brands we work with.
Awards
Be-cause Integrated Communications was awarded 8 times
Best Brand Strategy Agency 2024 - South Africa (Global Business Insight Awards)2024-1-1
Best Brand Strategy Agency 2023 - South Africa (MEA Business Awards)2023-12-1
Best Impact-Driven Communications Agency 2023 (Healthcare and Pharmaceutical Awards)2023-7-1
Best Healthcare and PR & Marketing Agency 2021 - South Africa (MEA Business Awards)2021-10-31
Most Dynamic Brand Strategy Agency 2021 - South Africa (Global Business Awards)2020-9-30
Most Dynamic Brand Strategy Agency 2020 - South Africa (Media Innovator Awards)2020-5-31
Brand Strategy Agency of the Year 2020 - South Africa (Corporate LiveWire Global Awards Guide)2020-8-31
Best Integrated Marketing & PR Agency 2020 - South Africa (MEA Business Awards)2020-10-30
Reviews
14 reviews for Be-cause Integrated Communications
5/5
(14 reviews)
PS
Pamela Sutton LegaudCEO at Homeward Bound
ServicePublic Relations (PR)
What was the objective behind your collaboration?- Roll out a media strategy in South Africa and Africa, as well as a social media campaign, targeting women in STEMM. - Host a virtual event with the local cohort of Homeward Bound voyagers and media representatives. - Secure media coverage in the USA and Canada, highlighting the importance of the voyage, and the women on board. - Set up Google Ads campaign to generate brand awareness around the next voyage, and encourage newsletter sign-ups.
What did you enjoy the most during your collaboration?Be-cause provided invaluable expertise, in both media relations, and overall attention to detail, that shone through in their unmatched strategy development and execution. As an Australian global leadership initiative, this was our first venture into Africa and North America - the top-tier coverage secured across these regions gave us a launch pad into new territories. Accompanied by their successful LinkedIn strategy, they helped us expand our reach to more incredible women in STEMM globally.
Pamela Sutton Legaud recommends this agency
HS
Huenu SolsonaFounder of Orykl at Orykl
ServicePublic Relations (PR)
What was the objective behind your collaboration?Launch Orykl into North American markets.
What did you enjoy the most during your collaboration?Building on our successful collaboration with the Be-cause team on two businesses that were sold, we partnered with them to launch our latest venture within US markets. Achieving high-quality podcast exposure, their proactive approach, creativity, and attention to detail have consistently exceeded expectations, delivering ambitious targets and fostering a strong collaborative spirit. With their unique strategies and client-centric focus, they've become an invaluable asset to Orykl.
Huenu Solsona recommends this agency
RH
Romy HeldsingerCEO at forgood.co.za
ServicePublic Relations (PR)
The Be-cause team offers a fresh and innovative approach to PR. They have a great get-things-done attitude and consistently come up with (and more importantly, execute) top tier ideas for building brand awareness and conversation. To date, they've met each challenge that we have set, and always bring their A-game when it comes to securing coverage and making noise about forgood.
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Contact
Contact details of Be-cause Integrated Communications
Details
- Headquarter1 Wyndover, Unit 205, 33 Belvedere Rd, Claremont, Cape Town, 7708, South Africa
- Regal House, 4 Vanguard Wy, London E17 6RW, UK
