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42 Racing SA

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Lugano, Switzerland
Connecting Brands with High-Tech Sports Experiences
42 Racing SA – Sponsorship Architects, Branding & Experiential Marketing At 42 Racing SA, we transform strategic opportunities into immersive brand experiences. Specializing in sports where human performance meets advanced technology, we help brands connect, engage, and inspire audiences through innovative campaigns and high-impact activations. Our expertise includes: Brand Strategy & Positioning : Defining clear, differentiated positioning that aligns with brand values and resonates in tech-driven sports environments. Experiential & Corporate Activations : Designing immersive experiences, including VIP programs, on-site activations, and multi-sensory events that create memorable brand interactions. International Contests & Prize Campaigns : Developing engaging competitions and reward programs that strengthen audience loyalty and increase participation. Event Marketing & VIP Experiences : Curating exclusive access and personalized encounters that enhance perception, deepen engagement, and create lasting impact. Digital & Multichannel Integration : Ensuring consistent brand storytelling across online, offline, and hybrid channels. Performance Measurement & Optimization : Monitoring engagement, audience response, and ROI to continuously refine strategies and maximize impact. With 42 Racing, every campaign, activation, and experience is strategically designed, meticulously executed, and tailored to connect brands with audiences through innovative, high-tech sports experiences.
4 people in their team
Speaks English, Italian, Spanish, Turkish
11 projects in their portfolio
Works remotely across the globe
Sortlist member since 2025
Founded in 2017
5/5
(1 review)

Services

11 services offered by 42 Racing SA

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  • Description
    42 Racing SA – Marketing Architects At 42 Racing SA, we transform opportunities into strategic marketing experiences. We create solutions that engage audiences, amplify brand value, and deliver measurable results across multiple channels and platforms. Our areas of expertise include: Event Marketing: Designing and executing immersive corporate events, roadshows, and experiential activations that leave a lasting impression and drive audience engagement. B2B Marketing: Developing targeted campaigns and programs that strengthen client relationships, generate leads, and create measurable business impact. Sport Marketing: Leveraging partnerships with sports, especially those involving high human-technology interaction, to connect brands with audiences through performance, innovation, and emotional engagement. Esports & Digital Engagement: Creating interactive experiences and sponsorship opportunities in the esports and gaming ecosystem, combining technology, storytelling, and fan engagement for measurable ROI. Full Campaign Management: From strategy and concept development to execution and post-campaign analysis, we ensure every initiative is optimized for impact and value creation. With 42 Racing, every marketing initiative is strategically designed and meticulously executed, bridging brands, audiences, and innovative platforms to create meaningful, measurable results.
    Skills in Marketing (8)
    Event MarketingMarketing StrategyB2B MarketingMarketing ConsultingSports MarketingMarketing ServicesMarketing Mix OptimizationEsports
    Works in Marketing (9)
    Sponsorship-Linked Interactive Activation - Marketing
    Partner Summit & Networking Gala - Marketing
    Technology Meets Emotion Experience - Marketing
    Character Design & Brand Mascot Creation Project - Marketing
    Clients in Marketing (2)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Arianna Casoli Racing DriverSports | international
    Learn more about Marketing
  • Description
    42 Racing SA – Branding & Positioning in High-Tech Sports At 42 Racing SA, we help brands define and amplify their identity through the dynamic world of sports, particularly disciplines where human performance meets advanced technology. We craft strategies and experiences that strengthen perception, enhance engagement, and deliver measurable impact. Our expertise includes: Brand Strategy & Positioning: Defining clear, differentiated positioning that aligns with brand values and resonates with audiences in tech-driven sports environments. Sports & Technology Insights: Leveraging data and understanding of sports where human-technology interaction is key to create authentic, high-impact branding opportunities. Experiential & Corporate Activations: Designing immersive events and activations that connect audiences directly to the brand through engaging, tech-enabled sports experiences. Digital & Multichannel Integration: Translating brand positioning across online, offline, and hybrid channels for maximum consistency and reach. Impact Measurement & Optimization: Tracking perception, engagement, and ROI to continually refine positioning and ensure strategic objectives are met. With 42 Racing, branding and positioning in sports is strategically designed, technologically informed, and meticulously executed, creating meaningful connections between brands, audiences, and cutting-edge sports disciplines.
    Skills in Branding & Positioning (10)
    BrandingVehicle BrandingBrand NarrativeB2B BrandingBrand StorytellingLogo BrandingImpact BrandingSports BrandingB2B PositioningB2C Positioning
    Works in Branding & Positioning (4)
    Sponsorship-Linked Interactive Activation - Branding & Positioning
    Technology Meets Emotion Experience - Branding & Positioning
    Character Design & Brand Mascot Creation Project - Branding & Positioning
    Leadership Offsite Experience - Branding & Positioning
    Clients in Branding & Positioning (2)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Arianna Casoli Racing DriverSports | international
    Learn more about Branding & Positioning
  • Description
    42 Racing SA – Experiential Marketing & Corporate Events At 42 Racing SA, we transform corporate objectives into memorable, immersive experiences. We design and execute events that engage audiences, strengthen brand identity, and foster meaningful connections. Our expertise includes: Corporate Events: Exclusive on-site experiences that combine creativity, technology, and interactive engagement to leave a lasting impression. Roadshows and Touring Experiences: Bringing the brand directly to clients and employees with dynamic, hands-on activations. Team Building and Corporate Challenges: Innovative programs designed to enhance collaboration, leadership, and problem-solving through experiential activities. Immersive Experiences: Multi-sensory activations that combine storytelling, technology, and interaction to create deep audience engagement and measurable impact. Specialized Sports Connections: We have particular expertise in partnerships with sports that involve high human-technology interaction, creating unique opportunities to combine performance, innovation, and brand engagement. End-to-End Event Management: From concept development to execution and post-event analysis, we ensure every experience delivers tangible results and reinforces brand value. With 42 Racing, every event, activation, or experience is strategically designed and meticulously managed, creating meaningful connections between brands, teams, and audiences.
    Skills in Event (8)
    Event MarketingEvent ManagementSponsoringCorporate Event ManagementTeam Building OrganizationImmersive ExperienceInternational Event ManagementRoadshow Planning
    Works in Event (7)
    Sponsorship-Linked Interactive Activation - Event
    Partner Summit & Networking Gala - Event
    B2B Brand Experience at Major Event - Event
    Corporate Incentive Event - Event
    Client in Event (1)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Learn more about Event
  • Description
    42 Racing SA – Corporate Event Management At 42 Racing SA, we turn corporate objectives into immersive, high-impact events. We design and deliver experiences that engage employees, clients, and partners, strengthen brand presence, and generate measurable results. Our expertise includes: Corporate Events: Exclusive on-site experiences, conferences, and executive gatherings crafted to leave a lasting impression and reinforce brand identity. Roadshows and Touring Experiences: Bringing events directly to key audiences with interactive, hands-on activations that combine creativity and engagement. Team Building and Corporate Challenges: Innovative programs that enhance collaboration, leadership, and problem-solving through experiential activities tailored to company culture and objectives. Immersive Experiences: Multi-sensory activations that leverage storytelling, technology, and interactivity to create deep audience engagement and lasting memories. Full-Service Event Management: From strategic concept and planning to execution and post-event analysis, we ensure every detail contributes to a seamless, impactful experience. With 42 Racing, every corporate event is strategically designed and flawlessly managed, creating meaningful connections, strengthening relationships, and delivering measurable value.
    Skills in Corporate Communication (5)
    Corporate PublishingCorporate Event ManagementInternal CommunicationPublic AffairsCrisis communication
    Works in Corporate Communication (8)
    Sponsorship-Linked Interactive Activation - Corporate Communication
    Partner Summit & Networking Gala - Corporate Communication
    Technology Meets Emotion Experience - Corporate Communication
    B2B Brand Experience at Major Event - Corporate Communication
    Client in Corporate Communication (1)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Learn more about Corporate Communication
  • Description
    42 Racing SA – Sports Advertising & Brand Activation At 42 Racing SA, we help brands connect with audiences through strategic sports advertising. We design campaigns that leverage the energy, excitement, and engagement of sport to create measurable impact for our clients. Our expertise includes: Sponsorship Strategy: Identifying and activating the right sports partnerships to maximize brand visibility, align with values, and drive ROI. Brand Activations: Developing creative, interactive campaigns that bring audiences closer to the sport and the brand, enhancing engagement and loyalty. Event Marketing in Sport: Planning and executing on-site experiences, VIP programs, and fan activations that generate memorable interactions. Digital & Esports Integration: Combining traditional sports sponsorship with digital engagement and esports initiatives to expand reach and connect with younger, tech-savvy audiences. Performance Monitoring: Tracking engagement, ROI, and audience response to continuously optimize campaigns and ensure measurable results. With 42 Racing, sports advertising is more than visibility—it’s strategically designed, creatively executed, and data-driven, creating meaningful connections between brands, fans, and the dynamic world of sport.
    Skills in Advertising (7)
    Advertising CampaignFull-ServiceGuerilla AdvertisingExternal AdvertisingSports AdvertisingB2B AdvertisingGraphic Advertising
    Works in Advertising (3)
    Technology Meets Emotion Experience - Advertising
    Karting Experience for B2B Partners - Advertising
    Executive Team-Building on Track - Advertising
    Client in Advertising (1)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Learn more about Advertising
  • Description
    At 42 Racing, we craft compelling and targeted copy that drives engagement and strengthens brand presence in the motorsport and automotive sectors. Our copywriting services cover a wide range of formats, including website content, digital campaigns, social media posts, email marketing, sponsorship presentations, and promotional materials. We focus on creating content that resonates with your audience, highlights your brand’s unique value, and communicates complex technical concepts in a clear, engaging way. By combining storytelling, industry expertise, and marketing strategy, 42 Racing ensures every piece of copy contributes to building strong relationships with clients, partners, and fans.
    Skills in Copywriting (4)
    Content WritingCreative WritingNarrative CopywritingCopywriting Advertising
    Works in Copywriting (3)
    Sponsorship-Linked Interactive Activation - Copywriting
    Karting Experience for B2B Partners - Copywriting
    Corporate Anniversary Rebranding Project - Copywriting
    Client in Copywriting (1)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Learn more about Copywriting
  • Description
    Graphic Design by 42 Racing 42 Racing delivers visually compelling graphic design solutions that enhance brand identity and communication across all platforms. Our services include logos, brochures, digital assets, social media visuals, presentations, event materials, and the creation of custom cartoon characters representing sports figures. By combining creativity, storytelling, and strategic design, we ensure every visual element resonates with the audience, strengthens brand recognition, and adds a unique, engaging touch to your campaigns.
    Skills in Graphic Design (6)
    Logo DesignCreative DesignCorporate DesignGraphic ArtLogo Graphic DesignPowerpoint Presentation Design
    Works in Graphic Design (4)
    Technology Meets Emotion Experience - Graphic Design
    Character Design & Brand Mascot Creation Project - Graphic Design
    B2B Brand Experience at Major Event - Graphic Design
    Corporate Anniversary Rebranding Project - Graphic Design
    Review in Graphic Design (1)
    Arianna Casoli
    Clients in Graphic Design (2)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Arianna Casoli Racing DriverSports | international
    Learn more about Graphic Design
  • Description
    Innovation at 42 Racing At 42 Racing, innovation drives everything we do. We combine creative thinking, cutting-edge tools, and a mix of content formats and communication channels to deliver campaigns that stand out in the motorsport and automotive industries. Our approach integrates digital, social, and traditional media, allowing us to craft experiences that engage audiences in new and unexpected ways. By blending storytelling, technology, and strategic channel selection, we help brands connect more deeply with their audience and achieve measurable impact.
    Skills in Innovation (1)
    Business Intelligence
    Works in Innovation (3)
    Technology Meets Emotion Experience - Innovation
    Leadership Offsite Experience - Innovation
    Immersive Corporate Roadshow - Innovation
    Client in Innovation (1)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Learn more about Innovation
  • Description
    Growth Marketing by 42 Racing 42 Racing leverages data-driven growth marketing strategies to help brands expand their reach, increase engagement, and drive measurable results across industries. Our approach combines performance marketing, lead generation, conversion optimization, and analytics to identify the most effective channels and tactics for your business. By continuously testing, analyzing, and refining campaigns, we ensure sustainable growth while aligning marketing efforts with overall business objectives. Our goal is to turn insights into actionable strategies that accelerate brand development and maximize ROI.
    Skills in Growth Marketing (7)
    Lead GenerationLead NurturingGrowth HackingLead ManagementB2B Lead GenerationLead AcquisitionLead Qualification
    Works in Growth Marketing (3)
    Sponsorship-Linked Interactive Activation - Growth Marketing
    B2B Brand Experience at Major Event - Growth Marketing
    Immersive Corporate Roadshow - Growth Marketing
    Client in Growth Marketing (1)
    Client confidential / Not to be disclosedSoftware & Computer Services | international
    Learn more about Growth Marketing
  • Description
    Public Relations Services by 42 Racing 42 Racing provides strategic public relations services tailored to the motorsport and automotive industries. Our expertise includes media relations, brand storytelling, event communications, and crisis management. For crisis management and high-stakes communications, we collaborate with industry-leading partners, ensuring swift, professional, and effective handling of sensitive situations. Our approach combines proactive media engagement, targeted messaging, and a deep understanding of the sector to protect and enhance your brand reputation.
    Skills in Public Relations (PR) (7)
    Public RelationsPublic AffairsPR MarketingInternational Public RelationsPress KitPress RelationsMedia Relations
    Works in Public Relations (PR) (3)
    B2B Brand Experience at Major Event - Public Relations (PR)
    Corporate Incentive Event - Public Relations (PR)
    Leadership Offsite Experience - Public Relations (PR)
    Client in Public Relations (PR) (1)
    Client confidential / Not to be disclosedIndustrial Goods & Services | international
    Learn more about Public Relations (PR)
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Team

4 members in 42 Racing SA's team

42 Racing SA cover
StoryBorn from a broker’s mindset and a tailor’s precision, 42 Racing SA combinBorn from a broker’es strategic advice with hands-on execution. Senior experts lead bespoke activations—from VIP experiences and prize contests to immersive, tech-driven sports events—delivering measurable impact and meaningful brand connections.
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Reviews

1 review for 42 Racing SA

5/5
(1 reviews)
AC
Arianna CasoliRacing Driver at Arianna Casoli
ServiceGraphic Design
SectorSports
Team1 - 2
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Working with the 42 Racing SA on my cartoon project was a very structured and thoughtful process. They guided me clearly through each stage, balancing creativity with strategic purpose, and the final result perfectly conveyed my message in an engaging way.

What did you enjoy the most during your collaboration?The professional and friendly way how all the process has been realized and tailored to my needs .

Arianna Casoli recommends this agency

ServiceGraphic Design
SectorSports
Team1 - 2
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Contact

Contact details of 42 Racing SA

Details

  • HeadquarterVia Serafino Balestra 10, Lugano, Switzerland