Works made by other agencies
Check the latest works made by other agencies
Grey Worldwide Moskva, based at Тверской район, Russian Federation has been asked by Procter & Gamble Co. to develop GLASS for their brand YesProduct: Household Cleaning ProductsAgency: Grey Worldwide StockholmCountry: SwedenCategory: Cleaning in 2007. This campaign is known in the marketing & communication market for Print, Commercials Archive, Cleaning Products, Detergents, Wood protectors, Yes Adverts.
OutOfTheBox, based at район Арбат, Russian Federation has been asked to develop Play for their brand Tangram SM StoreProduct: Tangram SM Store in 2010. This campaign is known in the marketing & communication market for Print, Commercials Archive, Culture, Leisure, Sport, Tangram SM Store Adverts.
A Field Untilled (Pole nepakhanoe) social experimeAugust 2016
A Field Untilled (Pole nepakhanoe) social experime
Task: advertise new budget Supra SmartPad tablets to a new target demographic ranging from children to the elderly
Concept: Making today's technology accessible where it's impossible.
Implementation: Offer two generations - the young and the elderly - to exchange their knowledge with each other: the older would share their farming and homestead expertise while the younger would teach them computer skills using Supra tablets. We launched our experiment by taking a trip to a back country village. Elderly villagers taught the young participants of our project the skill of goat milking, and in turn got lessons on using Instagram and Skype.
Results: our field trip showed that grandmas fear no youngsters nor technology. We posted a video report of the experiment on the project website, nepahanoepole.smartpad.ru/ , where we also invite new volunteers looking for some know-how sharing to participate in our next outing.
We consider this project a social experiment because we believe that it can make a real difference - we invite people to communicate, learn and help one another using technology as a tool.
Tablecloth, 1November 2014
MediaCom Moscow, based at Мещанский район, Russian Federation has been asked to develop Tablecloth, 1 for their brand Morton in 2014. This campaign is known in the marketing & communication market for Print, Commercials Archive, Industrial, Agriculture, Construction, Civil Engineering, Morton Adverts.
Maybelline Makeup School seriesAugust 2016
Maybelline Makeup School series
Task: to create a series of original makeup edutainment shorts Concept: Combine instructional video with a drama series genre. Implementation: A series of short films about girlfriends and situations they get into. Each character has a distinct personality and image. They discuss their daily issues, devise schemes, make enemies and friends. As the story unfolds, they also learn the art of makeup and Maybelline products and even participate in makeup master classes. Results: In one year, the number of subscribers has grown from 3,000 to 15,000. Even after the project's end viewers have continued to show interest in further lives of the characters.
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