Studio Fitness Website Design & Development

Web Development

Studio Fitness

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Studio Fitness is a hardcore, no-nonsense gym located near Lan Kwai Fong in Central, Hong Kong. If you go past Wyndham Street and hear loud music, it’s probably coming from Studio Fitness. Studio Fitness offers the toughest workouts in Hong Kong. The gym has vibe and intensity, a training ground where defeat is not an option.


Back in 2013, when they originally opened the gym, we built a site for them. In the last two years, they have consolidated their brand identity as a hardcore gym and they needed a website that reflected it. They commissioned a unique and vibrant website to give clients a taste of the Studio Fitness experience.

Our Solution

We created a clean, simple, on-brand website that lets the visitor get a feel for the gym. Users are motivated from the moment they open it with images of muscled instructors and motivational quotes like “Play hard, train harder”, “No limits”, and “Drop the nonsense”. The neon colors that dominate the website contrast with the diagonal black shapes, highlighting the bright workout environment and conveying the club-like setting of the gym. Technically, the diagonal grid was a challenge, but for our clients, we go the extra mile.

Client Testimonial

"We at Studio Fitness were fortunate enough to be introduced to Jerome and his team at Rush Hour Media prior to our initial website build in 2013.

All aspects of Rush Hour Media’s operation are succinct and professional. This has consistently transferred into higher than average project execution. Our latest project, a refinement in our branding philosophy and website rebuild, proved a positive experience from start to finish. Rush Hour Media’s expertise in their field led to the launch of a website we consider perfectly inline with our brand image. Every detail was refined, accurately representing our unpredictable and energetic ethos. Positive reinforcement and polite alternatives were offered when appropriate and all interaction was on point and informative.   

Rush Hour Media has obviously been built on an absolute dedication to high-quality work and customer satisfaction. As they continue to grow they will no doubt maintain a proactive philosophy shaping a customer experience further separating them from the competition.

With the highest of regards, we would recommend Jerome and his highly skilled team.

A special thanks to Jake Sharp and Mike Korzilius for their involvement in our latest project, it was a pleasure working with you both."

Justin, CEO and Founder

Client: Studio Fitness
Location: Sham Shui Po District
Industry of the client: Sports
Audience: Business to Consumer
Geographic scope: Local
Service provided: Web Development

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