Works made by other agencies
Check the latest works made by other agencies
Everything bikeJuly 2016
BikeExchange was ready for a rebrand, looking for a strong identity that would take advantage of the digital space (in terms of legibility) and appeal to all riders. We created a brand mark that was designed with all relevant riding disciplines in mind. The new look streamlined ‘b’ was designed to encapsulate the three main rider disciplines represented by a straight line for Road bikes, a jump for BMX and a steep decline for Mountain bikes. You could say this is ‘Everything Bike’ in one mark.
HOW WE ENGAGE
Brand Strategy + Positioining + Brand Mark + Advertising + Digital + Design
Before we started on the new brand identity for BikeExchange we had some fun with the previous branding (see below), press play to view our work on a TV spot and digital pre-roll that ran throughout the Tour de France… and then came the brand refresh.
What happened next? In the two years since the tvc, we’ve refreshed the brand, it has successfully launched in the U.S. and Europe and has become a naming sponsor of the Australian road cycling team.
Ready to bring your brand to life? Let's talk.
Cadence PhysioSeptember 2017
Cadence Physio is the head of the Cadence brand family, which includes new brand Cadence Pilates. Founded by Lead Physiotherapist, Jon Joyce, Cadence Physio has a mission in improving every aspect of their clients lives, not just treating pain or injury. With over 35 years of industry experience combined, the brand carries a strong sense of core values and drive in positioning themselves as a premium consultancy within the physiotherapy industry.
I love my SirenaJuly 2016
I love my Sirena
We think Sirena is far and away the tastiest (and best looking) tuna brand on the market. A brand people love. ‘I love my Sirena’ became the platform to celebrate this loyal love of delicious Italian style tuna.
How we engage
Advertising + Packaging + Digital + Design
Through advertising campaigns, digital development, outdoor, competitions, packaging, new product designs and branding. The work we’ve produced has spanned across brand campaigns to product extensions and innovations.
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