Advertising for Diageo plc: 'ROADWORKS'

Home - Puerto Rico - Ceiba - Guayacán - Advertising - ROADWORKS

Learn more about this example of Advertising

Industry of the client: Beverage
Service provided: Advertising
Tags: Print, Beers and Ciders, Traffic safety, Against alcohol, Commercials Archive, Guinness Adverts
The campaign ROADWORKS is a GuinnessProduct: Anti-drink-driving advert, born from the union between Saatchi & Saatchi (based at Ceiba Municipio, United States) and Diageo plc in 2008. This customer case is known in the marketing & communication market for Print, Commercials Archive, Guinness Adverts, Beers and Ciders, Traffic safety, Against alcohol.

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