Advertising for Panasonic: 'Panasonic Viera 4K special project'

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Learn more about this example of Advertising

Industry of the client: Luxury Goods & Jewelry
Service provided: Advertising
Audience: Business to Consumer
Geographic scope: International
Tags: Advertising, TV, digital, Video, Case study, Electronics, Production, russian agency, russian advertising, Luxury, Promotion, panasonic, commercial

Task: introduce the new Panasonic Viera 4K Ultra HD television using the Olympic theme. Implementation: launching a special project on the free movies website an

Olympic-themed, high (4K) resolution image displayed on a Panasonic Viera screen.

The image consists of a mix of elements and times, with modern Sochi next to Ancient Greece and competing athletes mingled with supporters. The user's objective is to look closely at the picture's fine details and find the "author's errors" and solve puzzles.

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