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Optimising Conversion Rate for Membership Site

July 2015
Optimising Conversion Rate for Membership Site
Description

The client - a multinational investment / Fintech platform - allows angel investors to collaborate and syndicate rounds investors for high potential startups. We were assigned to optimise the website's traffic volumes as well as conversion rate for sign ups. This was achieved through a thorough analysis of their business and digital marketing data, and applying a balanced mix of inbound marketing tactics, including PPC and email marketing automation. 

Optimising Conversion Rate for Membership Site

July 2015
Description

The client - a multinational investment / Fintech platform - allows angel investors to collaborate and syndicate rounds investors for high potential startups. We were assigned to optimise the website's traffic volumes as well as conversion rate for sign ups. This was achieved through a thorough analysis of their business and digital marketing data, and applying a balanced mix of inbound marketing tactics, including PPC and email marketing automation. 

Work details
work
Client
Go Beyond Investing
place
Location
Malta
business
Industry of the client
Banking & Financials
people
Audience
Business to Business
public
Geographic scope
National
settings
Service provided
Web Analytics Strategy
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