Advertising for Kraft Foods Inc.: 'LOAD'

Learn more about this example of Advertising

Industry of the client: Beverage
Service provided: Advertising
Tags: Print, Commercials Archive, Non-alcoholic drinks, Chocolate, Lite Adverts
Ogilvy & Mather, based at Rio de Janeiro, Brazil has been asked by Kraft Foods Inc. to develop LOAD for their brand LiteProduct: Cadbury Lite - Low Calorie Chocolate in 2008. This campaign is known in the marketing & communication market for Print, Commercials Archive, Non-alcoholic drinks, Chocolate, Lite Adverts.

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