Branding for Kleenheat Gas: 'Kleenheat Digital Campaign Design'

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Learn more about this example of Branding

Industry of the client: Utilities
Service provided: Branding
Audience: Business to Consumer
Geographic scope: National

The Kleenheat team engaged Red Meets Blue to lead the process of better understanding who was coming to the website, how they were arriving, what frame of mind they were in and what we wanted them to achieve whilst on the website.Strategic user pathway planning helped us map out the ideal experience path whilst on the website, and from this understanding, we built a framework and series of designs to ensure the user experience was rich, enjoyable, interactive and authentic.

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