Works made by other agencies
Check the latest works made by other agencies
I love my SirenaJuly 2016
I love my Sirena
We think Sirena is far and away the tastiest (and best looking) tuna brand on the market. A brand people love. ‘I love my Sirena’ became the platform to celebrate this loyal love of delicious Italian style tuna.
How we engage
Advertising + Packaging + Digital + Design
Through advertising campaigns, digital development, outdoor, competitions, packaging, new product designs and branding. The work we’ve produced has spanned across brand campaigns to product extensions and innovations.
Cadence PilatesSeptember 2017
We journeyed together to set Cadence Pilates as an industry leader with a total brand experience by establishing a bold and confident visual identity design, incorporating an eye-catching marketing collateral and merchandise experience with uniquely tailored branding and web design, whilst also designing with foundational principals of editorial design in mind. Why? Because Cadence Pilates desires that their members be fully engaged and understand what the values and benefits are that they will see in return from investing in their health and fitness goals.
Everything bikeJuly 2016
BikeExchange was ready for a rebrand, looking for a strong identity that would take advantage of the digital space (in terms of legibility) and appeal to all riders. We created a brand mark that was designed with all relevant riding disciplines in mind. The new look streamlined ‘b’ was designed to encapsulate the three main rider disciplines represented by a straight line for Road bikes, a jump for BMX and a steep decline for Mountain bikes. You could say this is ‘Everything Bike’ in one mark.
HOW WE ENGAGE
Brand Strategy + Positioining + Brand Mark + Advertising + Digital + Design
Before we started on the new brand identity for BikeExchange we had some fun with the previous branding (see below), press play to view our work on a TV spot and digital pre-roll that ran throughout the Tour de France… and then came the brand refresh.
What happened next? In the two years since the tvc, we’ve refreshed the brand, it has successfully launched in the U.S. and Europe and has become a naming sponsor of the Australian road cycling team.
Ready to bring your brand to life? Let's talk.
Kleenheat Digital Campaign DesignAugust 2015
Kleenheat Digital Campaign Design
The Kleenheat team engaged Red Meets Blue to lead the process of better understanding who was coming to the website, how they were arriving, what frame of mind they were in and what we wanted them to achieve whilst on the website.Strategic user pathway planning helped us map out the ideal experience path whilst on the website, and from this understanding, we built a framework and series of designs to ensure the user experience was rich, enjoyable, interactive and authentic.
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