ICEFRESH

Branding

The Norwegian Seafood Counsel

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ICEFRESH had the game-changing vision of making the highest quality ocean fresh fish from Norway available to everyone, everywhere, every day. A new brand, 6 years in the making, ICEFRESH invited us to create their global brand launch strategy in Shanghai. Utilising our ‘brand driver’ branding methodology we developed the ‘Hungry for Fresh?’ brand platform that provides the structure and the compass for ICEFRESH to navigate and stay on course with the brand launch and beyond in Shanghai.

Client: The Norwegian Seafood Counsel
Location: Shanghai
Industry of the client: Food
Audience: Business to Consumer
Geographic scope: International
Service provided: Branding

Works made by other agencies

ImageTitleServicesTags
Marketing for a Fresh Food Brand

Marketing for a Fresh Food Brand

Digital Strategyonline strategy consultancy, online content strategy expert, digital strategy expert, online content strategy consultancy, digital strategy consultancy
Advertisingbusiness advertising, marketing campaign, magazine ads, advertising, tv ads
Eventparty planer, event marketing agency, event management company, event agency, event organisor
Social MediaInstagram marketing company, Facebook media manager, social media marketing consultant, agency in Twitter advertising, social network marketing specialist
Photographyphotographer, photography experts, photography agency, professional photographer, event photographers
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Graphic Designdesign specialist, graphic design company, web design agency, design expert, graphic designer
Website Creationwordpress creation company, internet site creator, web developer, professional web design company, site designing expert
Branding & Positioningadvertisment company, professional ad agency, branding expert, advertising agency, product promotion manager
Food
brand activation
social media management
social media marketing
corporate branding
brochure design
graphical design
copy writing
packaging desing
website development
website design
Point of Sale
translation
video production
trade show
Branding Strategy

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