Works made by other agencies
Check the latest works made by other agencies
Makes it goodJuly 2016
Makes it good
Scrumptious baking franchise group Ferguson Plarre wanted to refresh their brand and become more relevant in today’s marketplace where food is king. We started with Brand Strategy and developed the positioning that… Ferguson Plarre is a family favourite that ‘Makes it good’.
HOW WE ENGAGE
Brand Strategy + Positioning + Brand Story + Advertising + Digital + Design
After defining brand strategy and positioning we developed a campaign in traditional and digital media to take the new Ferguson Plarre to market. They developed an e-comm website and began to engage with customers in a whole new way.
What happened next? By using equity from the existing brand visual assets (but in an all new way) we retained existing customers and appealed to an all new customer base too. Franchisees are engaged and have been officially voted #1 most passionate franchisees in Australia across all categories.
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Freddy MercuryNovember 2014
Saatchi & Saatchi Australia, based at Northern Territory, Australia has been asked to develop Freddy Mercury in 2008. This campaign is known in the marketing & communication market for Print, Commercials Archive, TV/Radio Programs, Stations, Tv One Adverts.
PENCILS EQUAL PROFITSNovember 2014
PENCILS EQUAL PROFITS
Clemenger BBDO Melbourne, based at City of Port Phillip, Australia has been asked to develop PENCILS EQUAL PROFITS for their brand Australian Writers And Art Directors AssociationProduct: Awards in 2012. This customer case is known in the marketing & communication market for Commercials Archive, Promo, Shows, Events, Festivals, Corporate Image, Information, Australian Writers And Art Directors Association Adverts.
The campaign Tent is a MagliteProduct: Mini Maglite advert, born from the union between The Dubs (based at Leichhardt Municipality, Australia) and Mag Instrument, Inc. in 2008. This customer case is known in the marketing & communication market for Print, Commercials Archive, Household maintenance, pet products, Maglite Adverts.
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