Home - Croatia - City of Zagreb - Graphic Design - Genera Group - Christmas care package

Genera Group - Christmas care package

January 2016
Genera Group - Christmas care package
Description

Genera Group, a pharma-manufacturer in Croatia, has a portfolio that includes human medicines, animal health and plant protection products.

Through their Christmas care package for veterinarians across the region, they aspired to communicate that strength comes from being different. They asked us to develop more than just a corporate calendar and stationery.

We created a fable in calendar format, a comical tale making a moral point about human nature through animal characters.

It’s the story of an American Stafford that believes that being different starts with questioning the idea others have of you. It builds connections with others different from your kin. It’s a message of courage – the courage to fail and then try again.

Genera Group - Christmas care package

January 2016
Description

Genera Group, a pharma-manufacturer in Croatia, has a portfolio that includes human medicines, animal health and plant protection products.

Through their Christmas care package for veterinarians across the region, they aspired to communicate that strength comes from being different. They asked us to develop more than just a corporate calendar and stationery.

We created a fable in calendar format, a comical tale making a moral point about human nature through animal characters.

It’s the story of an American Stafford that believes that being different starts with questioning the idea others have of you. It builds connections with others different from your kin. It’s a message of courage – the courage to fail and then try again.

Work details
work
Client
Genera
place
Location
City of Zagreb
business
Industry of the client
Pharmaceuticals & Biotech
people
Audience
B2B and B2C
public
Geographic scope
International
settings
Service provided
Graphic Design
Looking for an agency providing that kind of service?Start a project

Let us guide you to the best agency

From web design to advertising campaigns, we guide you to the right agency fitting your needs and budget. Then, compare and hire the one that’s right for you.

I need an agency

100% free. Fees are charged to agencies interested in your project.