HomeFrance: pioneer brand in weight management

France: pioneer brand in weight management

May 2017
France: pioneer brand in weight management
France: pioneer brand in weight management
France: pioneer brand in weight management
France: pioneer brand in weight management
France: pioneer brand in weight management
France: pioneer brand in weight management
Description

Maia Baudelaire has a personal belief and philosophy in relation to weight management. A qualified nutritionist, she has years of experience in diet and nutrition, working with all sorts of major multinationals. She came to us when she wanted to create her own online weight management programme - fuelled by a passion for food, for sustainable lifestyle changes that help both personal and business clients to achieve and maintain their long term weight goals. 

We have worked with Maia for several years now, in strategy, brand positioning, branding, web design, creating online movies, social media strategy and design.....it's a lot of fun to work on something so dynamic and with a strong, differentiated purpose. 

Challenges

How to differentiate and communicate this offer in a very complicated and emotional market?

 

Solutions

Maia herself is the hero of this brand; the face, the name, the philosophy, the experience.

Our brand and communication strategy has given the client team a backbone of work - clear objectives and the tools to make things happen, in a fast and ever changing market. 

Impacts

The brand continues to grow year on year! 

France: pioneer brand in weight management

May 2017
brand positioning
strategy
Graphic design
movie
Advertising
Digital strategy
brand positioning
strategy
Graphic design
movie
Advertising
Digital strategy
Description

Maia Baudelaire has a personal belief and philosophy in relation to weight management. A qualified nutritionist, she has years of experience in diet and nutrition, working with all sorts of major multinationals. She came to us when she wanted to create her own online weight management programme - fuelled by a passion for food, for sustainable lifestyle changes that help both personal and business clients to achieve and maintain their long term weight goals. 

We have worked with Maia for several years now, in strategy, brand positioning, branding, web design, creating online movies, social media strategy and design.....it's a lot of fun to work on something so dynamic and with a strong, differentiated purpose. 

Challenges

How to differentiate and communicate this offer in a very complicated and emotional market?

 

Solutions

Maia herself is the hero of this brand; the face, the name, the philosophy, the experience.

Our brand and communication strategy has given the client team a backbone of work - clear objectives and the tools to make things happen, in a fast and ever changing market. 

Impacts

The brand continues to grow year on year! 

Work details
work
Client
Maia Baudelaire
place
Location
Paris
business
Industry of the client
E-commerce
people
Audience
Business to Consumer
public
Geographic scope
Local
settings
Service provided
Content Marketing, Video Marketing, Advertising, Branding, Graphic Design
today
Collaboration period
From: January 2010Till: May 2017
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