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Delicari- Yougurts & Ice creams

July 2016
Delicari- Yougurts & Ice creams
Description

Delicari is a natural foods brand that launched making yoghurts and ice-creams without artificial coloring or flavoring or any other artificial ingredient. Its products are a fusion of great knowledge and respect for nature and its processes. The result is simple, yet exceptional handmade foods.

To give the brand form and expression, we took a simple strategy and positioning approach summarized as follows:

Delicari – Food made with patience. We let nature create the flavors, textures, colors, smells and nutrients at its own pace.

The Delicari name, the brand, the graphic repertoire and the packaging solutions were created to generate impact and establish contrast, presenting the brand to consumers in a unique way.

Delicari- Yougurts & Ice creams

July 2016
Description

Delicari is a natural foods brand that launched making yoghurts and ice-creams without artificial coloring or flavoring or any other artificial ingredient. Its products are a fusion of great knowledge and respect for nature and its processes. The result is simple, yet exceptional handmade foods.

To give the brand form and expression, we took a simple strategy and positioning approach summarized as follows:

Delicari – Food made with patience. We let nature create the flavors, textures, colors, smells and nutrients at its own pace.

The Delicari name, the brand, the graphic repertoire and the packaging solutions were created to generate impact and establish contrast, presenting the brand to consumers in a unique way.

Work details
work
Client
Delicari
place
Location
São Paulo
business
Industry of the client
Food
people
Audience
B2B and B2C
public
Geographic scope
National
settings
Service provided
Graphic Design
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