Degiro: Launch in Denmark 2015June 2016
Industry of the clientBanking & Financials
AudienceBusiness to Consumer
Service providedPublic Relations
Works made by other agencies
Check the latest works made by other agencies
Google is one of the world’s most influential software platforms. The press naturally has a great need for news and background material but also for specific stories based on a press strategy. As Google’s PR agency in Denmark, Frontpage has advised Google in specific tasks and in the period 2005 to 2014. Frontpage ran strategic business communication for Google as a PR retainer client. In cooperation with Google’s internal communication staff Frontpage has taken care of public relations and integrated communication through press contact, media collaborations, online PR, and events. Frontpage also delivered content to Google Denmark’s websites in connection with special initiatives, articles and brochures. Tasks also including taking care of media coverage and the planning of PR campaigns and events. Google is one of the world’s most innovative organizations in internet services, technology and media. With more than 700 billion daily searches worldwide Google has a huge network of users and stakeholders. Frontpage’s work for Google has covered everything from arranging press events such as driving the Google Street View bike to top of the Rundetårn to releasing reports about how Google contribute to the Danish Internet economy. Both by introducing the concept but also by a wide range of subsequent activities. Our PR concept “tech makeover”, which Frontpage executed with Go Morgen Danmark, became an element in Google’s European bank of ideas for PR as it contributed to branding and improved investor relations. Hear more about our collaboration with Google – please contact CEO Kirsten Dinesen on +45 22 17 03 39 or firstname.lastname@example.org.
On tour wine tastingSeptember 2017
On tour wine tasting
An innovative and eye catching roadshow with a wine truck on tour in the Copenhagen area offering consumers tastings and sales of a wide range of Côte du Rhône wines in changing locations. This was the first time a wine truck was used in Denmark.
Ericsson IoT ReportJune 2016
Ericsson IoT Report
Ericsson Denmark and Frontpage together developed the idea of a Danish IoT Report in the winter of 2014. The final report, which investigates Danish businesses’ attitude and readiness towards IoT and how they should approach and benefit from it, came out in November 2015 and was met with substantial interest by media and organizations. The Report, which was the first of its kind in Denmark, was covered in more than 40 articles in both national and regional media across both print and online platforms, as well as on national TV news and social media. The report was done by Monitor Deloitte for Ericsson Denmark in cooperation with DI Digital (Danish ICT and Electronics Federation) and as this was the first of its kind in Denmark, it helped to position Ericsson as thought leader in the IoT and disruption agenda in Denmark. Reasons for its media success: This report was the first of its kind in Denmark and came at a time, when the IoT agenda and digitalisation of industry and society were getting increasing media coverage.
Top level, well-known Danish companies participated in the report and were willing to be interviewed in the survey. Some also act as a case in the media coverage of the report, taking interviews with journalists. We made sure to have both public and private companies as cases to appeal to all media.
Shaping every media pitch to fit the specific media.
All key journalists were offered interview with Ericsson Denmark, DI Digital and our 2 cases from the report.
Hear more about the IoT Report – please contact consultant Thomas Endelt Andersen + 45 50 70 53 34.
Frontpage handles all strategic communication, press contact and PR in Denmark which includes investor relations, content marketing, case stories, press releases and content on website. Bitdefenders security and antivirus systems protects more than 400 million users on a daily basis and has for four consecutive years won gold at the independent reviewing organisations, AV-TEST and AV-Comparatives. Bitdefender is represented in more than 100 countries and works with some of the world’s biggest IT companies such as IBM and Virgin Media. Since Frontpage began working as a PR agency for Bitdefender in Denmark and with their branding and communication strategy, Bitdefender has received extensive media coverage and Bo Skeel, security evangelist from Bitdefender, has been established as a respected expert in Danish media. Even though it is a complicated area, Bitdefender’s knowledge about IT security and the threats of tomorrow also serves well as TV content. Hear more about our collaboration with Bitdefender – contact consultant Thomas Endelt Andersen + 45 50 70 53 34
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