Industry of the clientNon-profit
AudienceB2B and B2C
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Marketing for a Fresh Food BrandJanuary 2017
Marketing for a Fresh Food Brand
An Australian exporter entering the China market required a complete market entry strategy and all the deliverables to make that happen and suuport the Chinese office.
We continue to work with them on their ongoing marketing, point of sale and brand activation as well as developing new product strategies.
SHOKAY, a Social Enterprise founded in Shanghai in 2006 goal was to understand natural resources in Tibetan Region of Qinghai to help communities. Through an award winning entrepreneurial business plan they turned Yak herders into textile developers.
Our ongoing is to explain and amplify to how SHOKAY’s slow fashion approach and how their transparent supply chain, community oriented approach can create high end premium products.
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