Chase, legsNovember 2014
Industry of the clientBanking & Financials
Works made by other agencies
Check the latest works made by other agencies
McCann-Erickson Russia, based at район Хорошёво-Мнёвники, Russian Federation has been asked to develop GIRL for their brand Traffic Department Of The Warsaw Metropolitan PoliceProduct: Cycling Safety Campaign in 2009. This campaign is known in the marketing & communication market for Print, Commercials Archive, Hygiene, Public Safety, Health, Traffic Department Of The Warsaw Metropolitan Police Adverts.
APCO Moscow, based at Тверской район, Russian Federation has been asked to develop Soldiers for their brand SekundaProduct: Sekunda Glue in 2010. This customer case is known in the marketing & communication market for Print, Commercials Archive, Household maintenance, Sekunda Adverts, pet products, Paints, Paint Brushes, Adhesives.
‘Escape Plan’ campaign in social mediaAugust 2016
‘Escape Plan’ campaign in social media
Task: Raise awareness of the Escape Plan movie release. Increase the box office results by attracting the 12-25 y.o. viewers to the theater.
Concept: Engage potential viewers with an interactive prison break game Implementation: Using social network websites and gamification elements, we created an interactive story of one Ray Greene who escapes from prison with Internet users' help. In Moscow movie theaters, a glass-wall prison cell with an "inmate" stands on display. The camera inside streams real-time video to the official website of the movie. On a dedicated VKontakte page, updates on Greene's fate and how to help him are posted daily: hints, quests, polls etc. Users assist Ray in completing his quest on the road to freedom, using Twitter, Instagram and VKontakte.
Results: More than 1 million contacts in social media Vkontakte and Facebook. Hashtag #планпобега took first place in the Twitter top list. The film was among the three highest-grossing films in the Russian box office with 3 million tickets sold.
Cheil Communications, based at Тверской район, Russian Federation has been asked by Samsung Group to develop BARCODE for their brand SamsungProduct: Samsung Corby in 2009. This campaign is known in the marketing & communication market for Print, Commercials Archive, Accessories, Samsung Adverts, Cell phones, Smartphones.
WRINKLES ERASERNovember 2014
LBL Communication Group, based at Пресненский район, Russian Federation has been asked to develop WRINKLES ERASER for their brand AmwayProduct: Artistry Time Defiance Anti-aging Cosmetic in 2007. This customer case is known in the marketing & communication market for Print, Commercials Archive, Cosmetics, beauty products, Amway Adverts.
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