Online Advertising for Grupa Allegro: 'CHARYTATYWNI.ALLEGRO.PL LAUNCH'

Home - Poland - Masovian Voivodeship - Warszawa - Warsaw - CHARYTATYWNI.ALLEGRO.PL LAUNCH

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Industry of the client: Non-profit
Service provided: Online Advertising
Audience: B2B and B2C
Geographic scope: National
Tags: Allegro, Ambient

The aim of the B2B campaign was to launch the charity fundraising platform charytatywni.allegro and encourage PR managers to test the website functioning within CSR. The task was to show the potential of the new tool which enables collecting funds for charity purposes and carrying out CSR action.

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