BRUGG

January 2016
BRUGG
Description

Brugg has over 100 years of history as a category leader with product innovation. The challenge was to build awareness and snatch market share from the longer established global-brands-in-China.

Leveraging their Swiss heritage we devised an advertising campaign that stood out from the crowd. With smart, insights led planning our communications were able to build mindshare in a wider stakeholder group, looking at a wide rage of influencers across the category value chain.

BRUGG

January 2016
Description

Brugg has over 100 years of history as a category leader with product innovation. The challenge was to build awareness and snatch market share from the longer established global-brands-in-China.

Leveraging their Swiss heritage we devised an advertising campaign that stood out from the crowd. With smart, insights led planning our communications were able to build mindshare in a wider stakeholder group, looking at a wide rage of influencers across the category value chain.

Work details
work
Client
BRUGG
place
Location
Shanghai
business
Industry of the client
Construction
people
Audience
Business to Business
public
Geographic scope
International
settings
Service provided
Branding
Looking for an agency providing that kind of service?Start a project

Works made by other agencies

Check the latest works made by other agencies
Breaking the Oculus record with Pimax: $4.2M raise

Breaking the Oculus record with Pimax: $4.2M raise

December 2017
December 2017

Breaking the Oculus record with Pimax: $4.2M raise

Digital Strategy
Branding & Positioning
Content Strategy
Public Relations (PR)
Movie
Social Media
Media Planning
The Hillmore Group

The Hillmore Group

January 2016
January 2016

The Hillmore Group

The Hillmore Group, a new private investment company seeking to communicate their experience in investing and specialising in alternative asset management needed a platform to communicate with clients to build their portfolio. The wanted to create a brand which communicated their industry experience, professionalism and opportunity.  From logo development through to the execution of their website we solved the challenge of balance between old reputation, high net-worth target audience and new opportunity.

Branding & Positioning
United Family Hospital - China

United Family Hospital - China

August 2015
August 2015

United Family Hospital - China

Mobile first webdesign and development for one of China largest international hospitals.

Branding & Positioning
Branding and Communications for Dairy Brand

Branding and Communications for Dairy Brand

September 2017
September 2017

Branding and Communications for Dairy Brand

A rebranding strategy for our dairy partner who had seen their sales declining following a rise in competition. 

Digital Strategy
Branding & Positioning
Innovation
Graphic Design
Advertising
MILAAP

MILAAP

January 2016
January 2016

MILAAP

Milaap, the fundraising platform working towards a positive, lasting change through a series of project specific microloans, required a stronger online presence, but were unsure how to target lenders online.

The first step on this journey was to refine their brand message, so we created a brand book, helping them dig deeper into their brand personality and communicate it in a powerful and memorable way.

Branding & Positioning

Let us guide you to the best agency

From web design to advertising campaigns, we guide you to the right agency fitting your needs and budget. Then, compare and hire the one that’s right for you.

I need an agency

100% free. Fees are charged to agencies interested in your project.