Advertising for Panasonic: 'Breakfast Kitchen Appliances website'

Home - Russia - Moscow - gorod Moskva - Advertising - Breakfast Kitchen Appliances website

Learn more about this example of Advertising

Industry of the client: Consumer Electronics
Service provided: Advertising
Audience: Business to Consumer
Geographic scope: International
Tags: Video, video case, case, Case study, russian advertising, russian, poems, creative advertising, Creative, Illustration, digital, site, Website, panasonic, house goods, Electronics, kitchen, kitchen appliances, Advertising

Task: describe in plain words the advantages of the new Panasonic products

Concept: give each object a story of its own.

Implementation: The website has two sections. The appliances are arranged throughout the kitchen, and the user can choose between two modes of exploring it. One mode gives access to full technical information about the toaster, the electric kettle and the coffeemaker. The other mode tells magical stories. Conventional kitchen transforms into a magical place with images and words on the walls, and the unseen storyteller begins a narration which sounds like Oriental fairytales. The voice tells of love, honor and friendship, and in each tale the appliances play special, prominent roles. Never before kitchen appliances had been heroes of a whole collection of fairytales.

Other ideas of Advertising

ImageTitleServicesTags
Тариф "Почетный"

Тариф "Почетный"

Advertisingmarketing campaign, advertising, tv ads, business advertising, magazine ads
Consumer Electronics
Print
Commercials Archive
Mobile Communications
Beeline Adverts
Peter Pan

Peter Pan

Advertisingadvertising, magazine ads, business advertising, tv ads, marketing campaign
Consumer Electronics
Print
Commercials Archive
MTS Adverts
Electronics
Technology
Mobile Communications
Hand

Hand

Advertisingadvertising, business advertising, marketing campaign, tv ads, magazine ads
Consumer Electronics
Print
Commercials Archive
Mobile Communications
Beeline Adverts
Tom Sawyer

Tom Sawyer

Advertisingadvertising, magazine ads, marketing campaign, tv ads, business advertising
Consumer Electronics
Print
Commercials Archive
MTS Adverts
Electronics
Technology
Mobile Communications
ROMEO

ROMEO

Advertisingmagazine ads, marketing campaign, tv ads, business advertising, advertising
Consumer Electronics
Print
Commercials Archive
Chewing-Gum
Eclipse Adverts

You need something similar?

Post a project in minutes and we'll introduce you to the right agencies to help you build something ever more amazing.

Start similar project100% free, no obligation