Home - Mexico - Nuevo Leon - Monterrey - Branding & Positioning - Branding for an Artisanal Beer

Branding for an Artisanal Beer

February 2016
Branding for an Artisanal Beer
Description

Finísima is an artisanal beer that leans on independent brewing without sacrificing the reach and reception of more comercial brands. A Golden Ale, perfect for introducing the unaccustomed drinker into the world of artisanal beer and yet, its style is respected by connoisseurs. Visually, it conveys a premium and defying presence. Through unusual formats, it displays top-quality finishes and materials. This is contrasted by a graphic language inspired on Pedro Friedeberg’s work and the Mexican surrealists from the 50s and 60s. We want to create an imaginary universe inspired by bohemian nights and struggling artists where Finísima is served as an antidote against routine or a potion for freedom and artistic creation.

Branding for an Artisanal Beer

February 2016
Description

Finísima is an artisanal beer that leans on independent brewing without sacrificing the reach and reception of more comercial brands. A Golden Ale, perfect for introducing the unaccustomed drinker into the world of artisanal beer and yet, its style is respected by connoisseurs. Visually, it conveys a premium and defying presence. Through unusual formats, it displays top-quality finishes and materials. This is contrasted by a graphic language inspired on Pedro Friedeberg’s work and the Mexican surrealists from the 50s and 60s. We want to create an imaginary universe inspired by bohemian nights and struggling artists where Finísima is served as an antidote against routine or a potion for freedom and artistic creation.

Work details
work
Client
Finísima
place
Location
Monterrey
business
Industry of the client
Beverage
people
Audience
Business to Consumer
public
Geographic scope
Regional
settings
Service provided
Branding
Looking for an agency providing that kind of service?Start a project

Works made by other agencies

Check the latest works made by other agencies
Cómete el Mundo

Cómete el Mundo

November 2017
November 2017

Cómete el Mundo

Branding & Positioning
Content Strategy
Graphic Design
Advertising
Monroe

Monroe

October 2014
October 2014

Monroe

The Fork Co., based at Santiago de Querétaro, Mexico has been asked to develop Monroe for their brand CocaineProduct: Advertising Agency in 2012. This campaign is known in the marketing & communication market for Print, Commercials Archive, Advertising agencies, Cocaine Adverts.

Branding & Positioning
Cobain

Cobain

October 2014
October 2014

Cobain

The Fork Co., based at Santiago de Querétaro, Mexico has been asked to develop Cobain for their brand CocaineProduct: Advertising Agency in 2012. This campaign is known in the marketing & communication market for Print, Commercials Archive, Advertising agencies, Cocaine Adverts.

Branding & Positioning
Freud

Freud

October 2014
October 2014

Freud

The Fork Co., based at Santiago de Querétaro, Mexico has been asked to develop Freud for their brand CocaineProduct: Advertising Agency in 2012. This campaign is known in the marketing & communication market for Print, Commercials Archive, Advertising agencies, Cocaine Adverts.

Branding & Positioning

Muncher House

February 2016
February 2016

Muncher House

Insane appetisers, mouth watering main courses, and passionately crafted cocktails flooded the heart warming place with happiness and a great time among family and friends who enjoyed the almost forgotten art of eating delicious. Months of hard work were put into designing a memorable experience when eating at Muncher House. From concept to execution to course and cocktail engineering to menu design, we worked together as a team to make the inauguration night possible. Thank you guys for letting us being part of the Muncher House team!

This is the perfect sample of what happens when smart branding and out of the box concept are executed to perfection.

Branding & Positioning

Let us guide you to the best agency

From web design to advertising campaigns, we guide you to the right agency fitting your needs and budget. Then, compare and hire the one that’s right for you.

I need an agency

100% free. Fees are charged to agencies interested in your project.