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Atlas MallJune 2016
Communication problem: Our challenge was to represent Atlas Mall as outstanding by reinforcing them as the standard bearer in the market of high-end retail space.
Communication solution: THE BIG IDEA “Iran’s A1 address”
Communication results: A multi-phased campaign that generates great interest both from the public and purchases of retail space which helped result in pre-sales of up to 70% – something few competitors have been able to achieve. On top of this, we established the foundations for the branding and communications used there after.
Media and services: TVC, airport LCDs, billboard advertising, lamppost advertising, newspaper advertising, magazines advertising, brand identity and slogan
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