Blockchain solutionsJuly 2018
Industry of the clientTechnology Hardware & Equipment
AudienceB2B and B2C
Service providedWeb Design, Digital Strategy, Branding, User Experience (UX design), Graphic Design
Collaboration periodFrom: March 2017Till: May 2017
Works made by other agencies
Check the latest works made by other agencies
Vietnam Oriental SunAugust 2018
Vietnam Oriental Sun
VIETNAM ORIENTAL SUN
Vietnam Oriental Sun is one of the leading Vietnamese companies with a comprehensive development. Preserving the national origin and promoting the traditional cultural quintessence of the country, expressing its desire to enhance the boundaries of the nation and contributing to improving the macro economy and culture of Vietnam.
Slogan: “For Business, Family and Country”
Besilki - Brand Identity DevelopmentOctober 2017
Besilki - Brand Identity Development
BESILKI A FRESH PERSPECTIVE ON THE DEPILATORY INDUSTRY.
The brand was created with a target in mind that discovers and engages with the problems of body hair growth at the stage of puberty or better the onset of puberty. Current brands in the market have an elite cosmetic industry feeling to them that would have not agreed with the natural and fresh image of the BeSilki brand.
The Circle developed a branding strategy in partnership with our client that would target directly the youngest target spectrum available. A branding that listens and feels connected and friendly while still communicating its core benefit of natural extracts in each SKU.
Besilki is a product that brakes this cycle and targets the early stages of puberty where hair removal becomes a topic. The Circle developed both identity and packaging to match the emotional world of this young group.
The identity went along with playful and fresh graphics, inspired by lifestyle trends as such the highly popular image styling apps available on mobile platforms frequently being used by the audience. Bright fresh colours pop out on the shelf against the traditional players and bring across a fun approach to this new brand.
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