Advertising for Banco Base: 'Banco Base, campaña "Nuestra Base'

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Industry of the client: Banking & Financials
Service provided: Advertising
Audience: Business to Business
Geographic scope: National
Tags: México, Monterrey, Banca, Banco Base

En esta campaña que creamos para Banco BASE buscamos comunicar los 3 principales atributos de este marca financiera que los ha distinguido en sus primeros 30 años, los cuales son experiencia, confianza y servicio, de ahí el que internamente a este proyecto lo hayamos titulado "nuestra base". Para esta campaña de Banco BASE decidimos ponerle rostro a la comunicación, presentando el lado humano, atento y cercano que brindan los asesores de este grupo financiero originario de Monterrey. 

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