Austen Morris AssociatesJanuary 2016
ClientAusten Morris Associates
Industry of the clientBanking & Financials
AudienceB2B and B2C
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Edan Corporate Branding and Product Family SupportJanuary 2018
Edan Corporate Branding and Product Family Support
Plan and implement the strategy, messaging and copy points, visual look n feel of a comprehensive corporate rebranding over two years time for a nearly billion-dollar company, as well as support collateral development, lead generation, sales support, training and events across eight medical device product families. Deliverables included a worldwide style guide, print advertising, social media, direct mail, email, booth graphics and collateral development in multiple languages and cultural settings while ensuring all regional Regulatory and Legal requirements were met in Asia, Europe, the U.S. and the rest-of-world.
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