Works made by other agencies
Check the latest works made by other agencies
BBDO Russia Group, based at Даниловский район, Russian Federation has been asked to develop Parade for their brand STROYMASTERProduct: STROYMASTER in 2012. This campaign is known in the marketing & communication market for Print, Commercials Archive, Retail, Distribution, Rental companies, Home appliances, furnishings, STROYMASTER Adverts.
Зависай на межгородеNovember 2014
Зависай на межгороде
The campaign Зависай на межгороде is a Beeline advert, born from the union between APCO Moscow (based at Тверской район, Russian Federation) and VimpelCom in 2007. This customer case is known in the marketing & communication market for Print, Commercials Archive, Mobile Communications, Beeline Adverts.
A Field Untilled (Pole nepakhanoe) social experimeAugust 2016
A Field Untilled (Pole nepakhanoe) social experime
Task: advertise new budget Supra SmartPad tablets to a new target demographic ranging from children to the elderly
Concept: Making today's technology accessible where it's impossible.
Implementation: Offer two generations - the young and the elderly - to exchange their knowledge with each other: the older would share their farming and homestead expertise while the younger would teach them computer skills using Supra tablets. We launched our experiment by taking a trip to a back country village. Elderly villagers taught the young participants of our project the skill of goat milking, and in turn got lessons on using Instagram and Skype.
Results: our field trip showed that grandmas fear no youngsters nor technology. We posted a video report of the experiment on the project website, nepahanoepole.smartpad.ru/ , where we also invite new volunteers looking for some know-how sharing to participate in our next outing.
We consider this project a social experiment because we believe that it can make a real difference - we invite people to communicate, learn and help one another using technology as a tool.
Breakfast Kitchen Appliances websiteAugust 2016
Breakfast Kitchen Appliances website
Task: describe in plain words the advantages of the new Panasonic products
Concept: give each object a story of its own.
Implementation: The website has two sections. The appliances are arranged throughout the kitchen, and the user can choose between two modes of exploring it. One mode gives access to full technical information about the toaster, the electric kettle and the coffeemaker. The other mode tells magical stories. Conventional kitchen transforms into a magical place with images and words on the walls, and the unseen storyteller begins a narration which sounds like Oriental fairytales. The voice tells of love, honor and friendship, and in each tale the appliances play special, prominent roles. Never before kitchen appliances had been heroes of a whole collection of fairytales.
До-болт-ались и собралисьNovember 2014
До-болт-ались и собрались
APCO Moscow, based at Тверской район, Russian Federation has been asked by VimpelCom to develop До-болт-ались и собрались for their brand BeelineProduct: Услуга "Конференц-связь" in 2007. This campaign is known in the marketing & communication market for Print, Commercials Archive, Mobile Communications, Beeline Adverts.
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