$100K EXPERIMENTNovember 2014
ClientTheladdersProduct: Job Website
LocationThe City of Brighton and Hove
Industry of the clientBanking & Financials
Service providedDigital Strategy
Works made by other agencies
Check the latest works made by other agencies
The campaign Kika is a Harvey NicholsProduct: Harvey Nichols Beauty advert, born from the union between adam&eveDDB (based at Royal Borough of Kensington and Chelsea, United Kingdom) and Harvey Nichols Group Ltd in 2012. This campaign is known in the marketing & communication market for Print, Commercials Archive, Retail, Distribution, Rental companies, Retail services, Harvey Nichols Adverts.
Christmas, Wire SpongeNovember 2014
Christmas, Wire Sponge
adam&eveDDB, based at Royal Borough of Kensington and Chelsea, United Kingdom has been asked by Harvey Nichols Group Ltd to develop Christmas, Wire Sponge for their brand Harvey Nichols in 2014. This campaign is known in the marketing & communication market for Print, Commercials Archive, Retail services, Accessories Stores, Apparel, Harvey Nichols Adverts.
Rebranding global technology business in hotel & lJuly 2015
Rebranding global technology business in hotel & l
Traditionally Acentic have provided TV technology and traditional content, such as films, to the hotel industry. However with technology becoming more transient, and content more rich and varied, the whole customer experience changed – and, therefore, so had the needs of hotels. The Island were asked to lead a massive re-positioning and re-branding project to take in the needs of over 30 sales team across the globe. Our work encompassed:
•Large scale creative brainstorms to define issues facing the business, product development, and marketing strategies to attract new markets
•Global customer understanding exercises to define the needs of as many stakeholders as possible
•Product creation and branding to appeal to hotels and their customers
•Company messaging and marketing collateral
•Website design and build
•Sales team collateral and event held in the Hospital Club, London
•Launch material, liveries and email campaigns
The new Acentic is now a completely different that is structured around working with technology providers to create products and services that are flexible and appeal to the end user.
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