Works made by other agencies
Check the latest works made by other agencies
RUNNING OF THE HANDSNovember 2014
RUNNING OF THE HANDS
The campaign RUNNING OF THE HANDS is a HP Product: Hp Laptop advert, born from the union between McCann-Erickson Russia (based at район Хорошёво-Мнёвники, Russian Federation) and Hewlett-Packard Company in 2009. This campaign is known in the marketing & communication market for Commercials Archive, Promo, Laptops, Netbooks, Tablets, HP Adverts.
The campaign Серфингисты is a BeelineProduct: Mms advert, born from the union between APCO Moscow (based at Тверской район, Russian Federation) and VimpelCom in 2007. This customer case is known in the marketing & communication market for Print, Commercials Archive, Mobile Communications, Beeline Adverts.
Звонок за счет собеседникаNovember 2014
Звонок за счет собеседника
APCO Moscow, based at Тверской район, Russian Federation has been asked by VimpelCom to develop Звонок за счет собеседника for their brand BeelineProduct: Услуга "Звонок за счет собеседника" in 2009. This campaign is known in the marketing & communication market for Print, Commercials Archive, Mobile Communications, Beeline Adverts.
Lumix National AwardAugust 2016
Lumix National Award
Special photo contest for Lumix National Award
Lumix camera is so light, that it’s easy to improvise and get creative whenever and wherever you like. All you need is camera, cellphone and passion for photography.
A participant registers on the website using cellphone number and Facebook account and receives photo assignments that come every day by SMS. The fastest to react gets the most points and will compete for the early Lumix National Award.
A Field Untilled (Pole nepakhanoe) social experimeAugust 2016
A Field Untilled (Pole nepakhanoe) social experime
Task: advertise new budget Supra SmartPad tablets to a new target demographic ranging from children to the elderly
Concept: Making today's technology accessible where it's impossible.
Implementation: Offer two generations - the young and the elderly - to exchange their knowledge with each other: the older would share their farming and homestead expertise while the younger would teach them computer skills using Supra tablets. We launched our experiment by taking a trip to a back country village. Elderly villagers taught the young participants of our project the skill of goat milking, and in turn got lessons on using Instagram and Skype.
Results: our field trip showed that grandmas fear no youngsters nor technology. We posted a video report of the experiment on the project website, nepahanoepole.smartpad.ru/ , where we also invite new volunteers looking for some know-how sharing to participate in our next outing.
We consider this project a social experiment because we believe that it can make a real difference - we invite people to communicate, learn and help one another using technology as a tool.
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