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Before beginning to define your needs to your next Web analytics/Big data project, it's important to understand what it's all about. The digital era has never been so diversified regardless of of the specific set of skills for which our Web analytics/Big data providers can help you with. Employing the perfect service for your project begins with the ideal definition of your needs.
Web analytics is the measurement, collection and analysis of Internet data for purposes of understanding and optimizing web usage. The term can refer to both the singular ongoing process or to the overall framework used for making decisions based on raw information collected over time; that whit a combination of qualitative and quantitative methods.
Web analytics refers to this collection, evaluation, and coverage of web information for the purposes of optimizing website use or website usage by internet visitors or search engine spiders. Web analytics is not merely a potent tool for tracking website traffic but can also be used as a powerful tool for market research and analysis. Web analytics services utilize this information to construct and maintain competitive advantage through strategic placement of websites. This permits the companies to serve their clients better by providing them with the info they need to purchase what they need and make intelligent buying choices.
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