Loica

AI-assisted production, directed by people who know filmmaking. Our music video CIELO and the BTG Pactual campaign combine AI-generated imagery with our own design, animation and post, and buyers noticed: the craft underneath is what makes it work. How we work: we use AI where it adds something, for image generation, look development and speed, and our directors, designers and animators control every frame. Motion graphics, editing and finishing stay in human hands. What you can expect: the speed and range of AI with the taste and direction of an experienced studio, and honest advice on where AI helps your project and where it doesn't.

3D animation, modeling, lighting and rendering for broadcast, advertising and product work. Our 3D has gone on air for Nat Geo, Adult Swim's Rick and Morty and TNT, and into campaigns for Mitsubishi Electric, Cisco and Mattel. How we work: we design the look first, from art direction and styleframes to character and environment design, and only then build, animate and light. Modeling, animation, simulation, rendering and compositing all happen in-house, so the piece keeps one visual voice from start to finish. What you can expect: 3D that looks designed, not generic, delivered on schedule and ready for any screen.

Video production and post-production for brands, agencies and networks: commercials, branded content, network promos and corporate films, from the idea to the finished master. How we work: we write and develop the concept with you, plan the production, shoot or build what the story needs, and finish everything in our own post: editing, VFX, color and sound. Live action, animation and AI-assisted imagery can be combined in the same piece. What you can expect: one partner for the whole film instead of several vendors, clear communication, and a result that looks like it came from a much bigger team.

Graphic identity for brands, channels, events and campaigns: logos, visual systems and brand guidelines, designed from the start to live in motion as well as in print. How we work: research, concept, a few strong directions to choose from, then refinement and a complete toolkit ready for your team. What you can expect: an identity with character, carefully crafted, that holds up everywhere it appears.

Brand and network branding: positioning, identity systems and the on-screen language that makes a brand recognizable in motion. We have built on-air branding for networks like TNT, TBS, HLN and TCM. How we work: we start by understanding the audience and what the brand needs to say, turn that into a visual idea, and develop it into a complete system of logo, typography, color, motion and sound that works on every screen. What you can expect: a brand that looks and moves with a clear point of view, and a system your team can keep using.

Motion design is where our work began: motion graphics, 2D animation, title sequences, network promos and explainer films that make an idea clear and memorable. We have done it for TNT, TBS, HLN, TCM and Adult Swim, and for brands like Cisco and Vivint. How we work: we start from what the piece has to communicate. We write the idea, design styleframes so you see the look before anything moves, then animate, add sound and finish, with typography, rhythm and timing treated as carefully as the images. The same designers and animators stay with your project from the first call to delivery. What you can expect: motion that explains and persuades at the same time, with real design behind it, delivered on schedule in every format you need.

Graphic design and art direction for campaigns, broadcast, digital platforms and print, done by the same designers who create our animation work. How we work: we brief carefully, design with intent and keep your brand consistent across every format you need. What you can expect: design with a clear idea behind it, strong typography and image, and files delivered ready to use.