Lemon Peel

novembre 2014
Lemon Peel
Description

The campaign Lemon Peel is a Coca-colaProduct: Coca-cola Light Lemon advert, born from the union between Publicis Amsterdam (based at Amsterdam, Netherlands) and The Coca-Cola Company in 2010. This customer case is known in the marketing & communication market for Print, Commercials Archive, Soft Drinks, Coca-cola Adverts.

Lemon Peel

novembre 2014
Description

The campaign Lemon Peel is a Coca-colaProduct: Coca-cola Light Lemon advert, born from the union between Publicis Amsterdam (based at Amsterdam, Netherlands) and The Coca-Cola Company in 2010. This customer case is known in the marketing & communication market for Print, Commercials Archive, Soft Drinks, Coca-cola Adverts.

Détails de la réalisation
work
Client
The Coca-Cola Company
place
Localisation
Amsterdam
business
Secteur du client
Boissons
settings
Services proposés
Publicité
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BERTOLLI - New product launch

BERTOLLI - New product launch

décembre 2017
décembre 2017

BERTOLLI - New product launch

PROJECT: BELLISIMO TASTE – WITHOUT BURNING

MEDIA: 360 CAMPAGNE

ASSIGNMENT: COMMUNICATE OUR BERTOLLI'S NEW FLAVOURS

 

BELLISIMO TASTE

Bertolli introduced new flavours to compete with butter. In the campaign we created, we emphasised on the biggest USP of the Bertolli margarine.

"Make the most delicious dishes, without burning your food. You can now bake at higher temperatures and fry with something other than just oil and butter, while maintaining optimal taste. In our communication, we show that cooking is inspiring and fun."

 

THAT LOOKS TASTY 

We linked the flavours to three dishes for recognition, continuity and longevity of the campaign.

The campaign was inspired by old Bertolli posters from the 1950s that focussed on the product, and what you can do with Bertolli. Back in the day a realistic illustration was created and served as the inspiration to create a modern version of that.

 

FOOD RECIPES 

To round off the communication, we produced five online videos for Bertolli to distribute through its social media channels.

There are 5 recipe videos of tasty dishes made with Bertolli products, through which we tried to inspire the target group to cook with Bertolli and to rediscover the pleasures of cooking.

Stratégie digitale
Image de marque & branding
Réseaux sociaux
Publicité
DOOR 2

DOOR 2

novembre 2014
novembre 2014

DOOR 2

iris Amsterdam, based at Amsterdam, Netherlands has been asked to develop DOOR 2 for their brand Tnt PostProduct: Direct Mail Services in 2011. This customer case is known in the marketing & communication market for Print, Commercials Archive, Advertising, Communication, Tnt Post Adverts.

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Repositioning campaign Beddenspecialist

Repositioning campaign Beddenspecialist

février 2018
février 2018

Repositioning campaign Beddenspecialist

Repositioning the retail chain Beddenspecialist

Image de marque & branding
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Revitalisatie historisch merk

Revitalisatie historisch merk

avril 2018
avril 2018

Revitalisatie historisch merk

Een goede verzekering voor je schip, tegen een goede premie. Van pleziervaarders, voor pleziervaarders. Dat is de belofte van DOV Verzekeringen (' De Onderlinge Vriendschap'). De Huurwoordenaar herpositioneerde DOV als online verzekeraar, in samenwerking met Vuurwerk Communicatie en Vormgeving en moederbedrijf EOC. Na de herpositionering ontwikkelt De Huurwoordenaar doorlopend content voor DOV, waaronder: website-updates, nieuwsbrieven en social postings. www.dov-verzekeringen.nl

Stratégie digitale
Image de marque & branding
Stratégie de contenu
Relations publiques (RP)
Web analytique/Big data
Rédaction et traduction
Réseaux sociaux
Référencement naturel
Planification médias
Publicité
E-mailing
Publicité en ligne
Think, 3

Think, 3

novembre 2014
novembre 2014

Think, 3

The campaign Think, 3 is a INGProduct: ING Investment Management International advert, born from the union between Arnold Amsterdam (based at Amsterdam, Netherlands) and ING Groep N.V. in 2014. This customer case is known in the marketing & communication market for Print, Commercials Archive, Banking, Financial Services, Financial services, ING Adverts.

Publicité

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