Accueil - Belgique - Région wallonne - Brabant Wallon - Design & graphisme - Dépliants pour Carrefour et Coca-Cola

Dépliants pour Carrefour et Coca-Cola

avril 2016
Dépliants pour Carrefour et Coca-Cola
Description

De l'élaboration à la réalisation, nous avons tout pris en charge.

Dépliants pour Carrefour et Coca-Cola

avril 2016
Description

De l'élaboration à la réalisation, nous avons tout pris en charge.

Détails de la réalisation
work
Client
Carrefour et Coca-Cola
place
Localisation
Brabant Wallon
business
Secteur du client
Alimentaire
people
Audience
Business to Consumer
public
Portée géographique
Internationaal
settings
Services proposés
Graphisme
A la recherche d'une agence fournissant le même type de service ?Lancer un projet

Réalisations crées par d'autres agences

Jetez un oeil aux dernières réalisations publiées sur Sortlist.
Saint-Luc Bouge - Rebranding

Saint-Luc Bouge - Rebranding

mars 2016
mars 2016

Saint-Luc Bouge - Rebranding

Lorsque les responsables communication de la clinique Saint-Luc Bouge nous ont contactés, leur but était simple: moderniser complètement l’image de la clinique. Nous avons donc réalisé une identité cohérente et contemporaine, harmonisant au passage tous leurs supports de communication.

Design & graphisme
Shtick voor Stad Antwerpen

Shtick voor Stad Antwerpen

novembre 2016
novembre 2016

Shtick voor Stad Antwerpen

The City of Antwerp asked us to build a mobile application to support the Born In Antwerp project – a city marketing campaign focused on creativity and innovation in the city of Antwerp. We felt this couldn’t result into yet another app nobody is waiting for..

There was a huge amount of content for the app: events, innovative creations from Antwerp, economic news, interesting facts about Antwerp, tourism tips, … In short: a lot of information for your brain. Our gut feeling told us we had to come up with a creative and innovative way for the user to discover this content AND to keep doing that. Especially that last one is a hard nut to crack.

Meet Bo

We were asked to fit all these topics into one concept. The result was the birth of Bo: an interactive chat-bot.

Chat-bot Bo can suggest events, tell stories and even crack a joke every once in a while. Take a look at the piles of subjects that Bo can choose from. Users will not get the same story twice from Bo. He (or is it she?) turns every conversation into a unique experience.

It’s up to the user to delve deeper into a certain topic, or to dismiss topics that he or she does not care much for. Bo will listen and switch topics if needed, to please the user with more relevant topics. The more you talk with the bot, the smarter it gets. This approach turns the Born in Antwerp app into a personal chat experience.

Conversation is key

This conversation is the heart of the UI/UX of the app. And this what makes app different and daring. The user doesn’t have to search or ask the app for information, the Born in Antwerp app suggests content to the user in the form of light-hearted conversation.

Keeping the conversation interesting

In the back-end, Bo gets smarter: if a user delves deeper into a certain conversation and shows interest for this information, Bo will give more weight to a number of predefined categories. The weight that is appointed to each category influences the next conversations and suggestions from Bo.

The Content Management System for the app is a custom made platform with endless possibilities for complex and endless conversations. We included as much rich media content as possible: the conversations contain images, GIFs, sound snippets, videos or external links. This makes the experience more diverse and appealing.

A tour through the city

Because all talk but no play makes Bo a dull bot, we added a game section — fog of war included! Users can walk through the city and discover all kinds of innovative creations that were Born in Antwerp.

This content-based game quizzes users about sixty-something Antwerp creations. The user interacts with different gestures: drag and drop, sliding, phone tilting and so on. This keeps the gameplay playful. Your host Bo will show you around town and provides local info where needed.

Related events

A simple calendar overview of events is present as well, but is not (read: shall never be) the reason to download this (or any) app. A user has the option to RSVP on events, which triggers a local notification system that alerts the user when the event takes place. This is another mechanism to keep the app relevant and to encourage returning visits.

The reward

The app-analytics showcased a surprisingly high percentage of returning visitors and app re-opens, thanks to the emotional relation that was built with a person-like chat-bot. This was a must from the beginning. Our goal of not creating a one-time-experience app was achieved. On average, users spent over 2:40 minutes with the app per session.

While the world was talking about bots, the City of Antwerp was bold enough to let us actually build one. Big ups for the courage on their decision. We were very glad to be part of this journey. In October 2016, we were more than happy to receive a Golden MIXX Award in the category Best Mobile App for our work.

Design & graphisme
Miramiro

Miramiro

octobre 2017
octobre 2017

Miramiro

Speelse en eigen look&feel rond circus, theater, dans en performance met een richtinggevende website.

Image de marque & branding
Création de site internet
Design & graphisme
Amalou

Amalou

décembre 2017
décembre 2017

Amalou

Amalou is a brand new health center that focus on helping people getting {feeling} better. The place will gather paramedical professionals, yoga, cooking and beauty classes, etc.

Image de marque & branding
Design & graphisme
La plaquette prestige de l’aéroport de Liège

La plaquette prestige de l’aéroport de Liège

avril 2015
avril 2015

La plaquette prestige de l’aéroport de Liège

Cible a réalisé une brochure corporate qui présente l'aéroport de Liège sous ses plus beaux atouts à l'ensemble de ses partenaires, actuels et potentiels.

Concept graphique, mise en page et production, Cible s’est chargée des différents aspects de la création du document qui prend la forme d'un A4 oblong.

Un reportage photo a été organisé dans le but de capter l’émotion et l’ambiance qui règne à l’aéroport. Ces différents visuels qui composent la plaquette offre un caractère unique au document.

La finition a été particulièrement soignée, avec découpe dans la couverture et utilisation de papier calque de couleur orange pour faire ressortir le logo.

Design & graphisme

Laissez-nous vous guider vers la bonne agence

Du web design aux campagnes de pub, nous vous guidons vers les agences qui répondent à vos besoins et budget. Comparez-les et sélectionnez celle qui vous convient le mieux.

J'ai besoin d'une agence

100% gratuit. Les frais sont pris en charge par les agences intéressées par votre projet.