THE CULTURAL CLASHnoviembre de 2014
Detalles del trabajo
ClienteFondbergProduct: Bellingham Wine
Sector del clienteBebidas
Trabajos realizados por otras agencias
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Homaphone 2010agosto de 2016
To increase customer loyalty and to increase Tele2 brand presence on the Internet.Brand positioning:
Tele2 — offers lowest price rates on Russian market, so you can talk endlessly.Solution:
For the cheapest tariffs of Tele2 and infinitely long conversations you need a special phone, which could never be discharged. For example, in a hamster-powered phone — Homaphone.Due to the provocative idea of thehamster-powered this advertising campaign got a viral spread. During the teaser phase Homaphone aroused great interest: many of its perceived seriously about it, Tv-news reports, posts in social networks. Some even took Homaphone for new development of Skolkovo (Russian Goverment Center of New Technologies Research and Commercialization). After the launch of the site it became clear that hamsters are still free, and Homaphone is — just an advertising campaign of Tele2, a parody of Russian technology and a «fashion to modernization». The site also revealed a link between the main advantage of Homaphone it’s «infinite battery» and the cheapest tariffs of Tele2.
Soldiernoviembre de 2014
Cheil Communications, based at Тверской район, Russian Federation has been asked by Samsung Group to develop Soldier for their brand SamsungProduct: Samsung NV100 Camera in 2009. This customer case is known in the marketing & communication market for Commercials Archive, Online, Samsung Adverts, Photo, Video Cameras, Accessories.
TOUCH OF ADSnoviembre de 2014
TOUCH OF ADS
The campaign TOUCH OF ADS is a HP Product: Hp Touchsmart advert, born from the union between OMD Russia (based at Войковский район, Russian Federation) and Hewlett-Packard Company in 2010. This campaign is known in the marketing & communication market for Commercials Archive, Promo, Accessories, Cell phones, Smartphones, HP Adverts.
NOTHING CASHIONALnoviembre de 2014
Red Pepper, based at Уральский федеральный округ, Russian Federation has been asked to develop NOTHING CASHIONAL for their brand KOLTSO URALA BANKProduct: Bank in 2013. This customer case is known in the marketing & communication market for Commercials Archive, DM, Banking, Financial Services, Financial Products, Services, KOLTSO URALA BANK Adverts.
Bagnoviembre de 2014
McCann-Erickson Russia, based at район Хорошёво-Мнёвники, Russian Federation has been asked to develop Bag for their brand Global Environmental Centre in 2008. This campaign is known in the marketing & communication market for Public awareness, Print, Commercials Archive, Global Environmental Centre Adverts.
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