BrandAcademyTR
Las herramientas cambian, la marca permanece.
BrandAcademyTR es una consultoría premium de estrategia de marca y una plataforma educativa fundada por la Dra. İsnur İnci Armutlu, una estratega de marca y académica con más de 30 años de experiencia en agencias internacionales líderes — incluyendo Cenajans Grey, Leo Burnett y Meta Advertising — trabajando en marcas globales como Coca-Cola, L'Oréal, Henkel y Kérastase. Trabajamos exclusivamente con marcas corporativas y premium, ayudándolas a construir claridad, consistencia y valor a largo plazo en un mercado impulsado por la IA. A diferencia de las agencias que crean dependencia, nuestro modelo se basa en la transferencia de capacidades: asesoramos a las organizaciones y capacitamos a sus equipos internos para que gestionen su propia estrategia de marca en el futuro. Nuestro enfoque se basa en marcos propietarios desarrollados a través de la investigación académica y décadas de trabajo aplicado en marcas, incluyendo la Percepción (Algı) como una dimensión añadida a la mezcla de marketing, y una metodología estructurada para medir y mejorar cómo se representan las marcas en los motores de búsqueda y respuesta impulsados por IA. Los servicios incluyen: - Consultoría de estrategia de marca para marcas corporativas y premium - Formación ejecutiva y de equipos en gestión de marca - Mesas redondas y talleres corporativos de formato cerrado - Auditorías de visibilidad y percepción de marca en la era de la IA Con sede en Estambul, Türkiye, BrandAcademyTR atiende a clientes corporativos turcos y de habla turca. La fundadora, la Dra. Armutlu, tiene un doctorado en publicidad y relaciones públicas y enseña en la Universidad İstanbul Medipol. Aún no hay reseñasSea el primero en escribir una
Servicios
2 servicios ofrecidos por BrandAcademyTR
Descripción BrandAcademyTR is a premium brand strategy consultancy and education platform founded by Dr. İsnur İnci Armutlu, a brand strategist and academic with 30+ years of experience at leading international agencies — including Cenajans Grey, Leo Burnett, and Meta Advertising — working on global brands such as Coca-Cola, L'Oréal, Henkel, and Kérastase. We work exclusively with corporate and premium brands, helping them build clarity, consistency, and long-term equity in an AI-driven market. Unlike agencies that create dependency, our model is built on capability transfer: we consult with organizations and train their internal teams to manage their own brand strategy going forward. Our approach is grounded in proprietary frameworks developed through academic research and decades of applied brand work, including Perception (Algı) as an added dimension to the marketing mix, and a structured methodology for measuring and improving how brands are represented across AI-driven search and answer engines. Services include: - Brand strategy consulting for corporate and premium brands - Executive and team training on brand management - Closed-format corporate roundtables and workshops - AI-era brand visibility and perception audits Based in Istanbul, Türkiye, BrandAcademyTR serves Turkish and Turkish-speaking corporate clients. Founder Dr. Armutlu holds a PhD in advertising and public relations and teaches at İstanbul Medipol University. Tools change, the brand remains.(4) Habilidades en Branding y posicionamiento de marca BrandingBranded ContentBrand ExperienceBrand Creation
Más información sobre Branding y posicionamiento de marcaDescripción BrandAcademyTR is a premium brand strategy consultancy and education platform founded by Dr. İsnur İnci Armutlu, a brand strategist and academic with 30+ years of experience at leading international agencies — including Cenajans Grey, Leo Burnett, and Meta Advertising — working on global brands such as Coca-Cola, L'Oréal, Henkel, and Kérastase. We work exclusively with corporate and premium brands, helping them build clarity, consistency, and long-term equity in an AI-driven market. Unlike agencies that create dependency, our model is built on capability transfer: we consult with organizations and train their internal teams to manage their own brand strategy going forward. Our approach is grounded in proprietary frameworks developed through academic research and decades of applied brand work, including Perception (Algı) as an added dimension to the marketing mix, and a structured methodology for measuring and improving how brands are represented across AI-driven search and answer engines. Services include: - Brand strategy consulting for corporate and premium brands - Executive and team training on brand management - Closed-format corporate roundtables and workshops - AI-era brand visibility and perception audits Based in Istanbul, Türkiye, BrandAcademyTR serves Turkish and Turkish-speaking corporate clients. Founder Dr. Armutlu holds a PhD in advertising and public relations and teaches at İstanbul Medipol University. Tools change, the brand remains.(10) Habilidades en Publicidad Advertising CampaignFull-ServiceAdvertising ProductionGuerilla AdvertisingWeb AdvertisingDigital Media AdvertisingB2B AdvertisingMulti Channel AdvertisingPolitical AdvertisingGeofencing Advertising
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Equipo
2 miembros en el equipo de BrandAcademyTR
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Contacto
Datos de contacto de BrandAcademyTR
Detalles
- Sede centralBeylerbeyi, Beylerbeyi İskele Caddesi, Üsküdar/İstanbul, Türkiye