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ZenithOptimedia Belgium is a media agency which is part of the global ZenithOptimedia network with 195 offices in 70 countries and which in itself is part of the Publicis Group. ZenithOptimedia positioning is that of ‘the ROI Agency’. This means that we not only strive to plan and buy media space in the most efficient possible way but that we go all the way so we can get the best results possible for our client advertisers. ZenithOptimedia has developed a tool which maps all possible Touchpoints. The ROI of every communication channel is measured via tracking research.
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