Glasnost, Amsterdam | Sortlist
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Glasnost

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Amsterdam, Netherlands
Glasnost puts brands in the spotlight. We are a PR agency that creates strategies, concepts and stories that generate publicity. Usually this concerns free publicity, sometimes it is paid, but it is always worth sharing. We work with international brands and are specialised in Lifestyle & FMCG, Tech & Innovation and Travel & Leisure. From (fin)tech companies including VodafoneZiggo, Twitter and Google until lifestyle-brands including Magnum, Ben & Jerry's and Nutella. Some clients provide us with retainer-work, for others we work on project-basis, or we take care of both.   Our relatively young team consists out of 26 people, whom are all very passionated about PR. At Glasnost we believe openness has the power to connect brands to consumers. Our communication with clients, media relations and each other is equally transparent. Here, what you see is what you get. That is how we build trust. That is the basis of a good working relationship–with clients and within our team. We have a passion for our business and know the lay of the media landscape like no other. That passion vibrates in the atmosphere and the people; it is in our company DNA. More information can be found on our website or check out our commercial clip: https://vimeo.com/331383703
26 people in their team
Speaks Dutch, English, French
8 projects in their portfolio
Works remotely across the globe
Sortlist member since 2017
Founded in 2011
7 awards conferred
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Services

18 services offered by Glasnost

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  • Description
    We are specialized in Corporate, Marketing and Startup PR in the Benelux. In the Netherlands some of our retainer clients are VodafoneZiggo, eBay/Marktplaats, Unilever (Magnum, Ben & Jerry's, Robijn). In Belgium we did work for Ben & Jerry's (Belgium), Payconiq (Belgium and Luxemburg) and Activision/Blizzard, Twitter (Whole Benelux).
    Skills in Public Relations (PR) (7)
    Branded ContentPublicidad TwitterTwitter StrategieMedia TrainingBrand PRMarketing PRStartup PR
    Works in Public Relations (PR) (7)
    Magnum Playground - Public Relations (PR)
    Introducing the King of Beers! - Public Relations (PR)
    A housemate for Jari - Public Relations (PR)
    The introduction of the Magnum Pints - Public Relations (PR)
    Clients in Public Relations (PR) (7)
    Envinity GroupIndustrial Goods & Services | international
    UnileverFood | international
    HivosNon-profit | international
    Unilever - MagnumFood | international

    Learn more about Public Relations (PR)


  • Description

    No description provided for this service.

    Skills in Digital Strategy (2)
    Marketing OnderzoekOmgevingscommunicatie
    Works in Digital Strategy (3)
    The introduction of the Magnum Pints - Digital Strategy
    Stop Child Labor in Goldmines - Digital Strategy
    The introduction of the Vodafone Smart Jacket - Digital Strategy
    Clients in Digital Strategy (3)
    VodafoneTelecommunications | international
    HivosNon-profit | international
    UnileverFood | international

    Learn more about Digital Strategy


  • Description

    No description provided for this service.

    Skills in Branding & Positioning (3)
    Corporate BrandingBranded ContentMerkactivatie
    Works in Branding & Positioning (3)
    Introducing the King of Beers! - Branding & Positioning
    The introduction of the Magnum Pints - Branding & Positioning
    Stop Child Labor in Goldmines - Branding & Positioning
    Clients in Branding & Positioning (3)
    UnileverFood | international
    HivosNon-profit | international
    BudBeverage | national

    Learn more about Branding & Positioning


  • Description

    No description provided for this service.

    Works in Video Production (3)
    The introduction of the Magnum Pints - Video Production
    Stop Child Labor in Goldmines - Video Production
    The introduction of the Vodafone Smart Jacket - Video Production
    Clients in Video Production (3)
    HivosNon-profit | international
    VodafoneTelecommunications | international
    UnileverFood | international

    Learn more about Video Production


  • Description

    No description provided for this service.

    Work in Media Planning (1)
    Native advertising campaign Payconiq in Belgium - Media Planning
    Client in Media Planning (1)
    PayconiqBanking & Financials | international

    Learn more about Media Planning


  • Description

    No description provided for this service.

    Skills in Online Advertising (3)
    Branded JournalismNative AdvertisingBranded Content
    Work in Online Advertising (1)
    Native advertising campaign Payconiq in Belgium - Online Advertising
    Client in Online Advertising (1)
    PayconiqBanking & Financials | international

    Learn more about Online Advertising


  • Description

    No description provided for this service.

    Works in Event (5)
    Magnum Playground - Event
    Introducing the King of Beers! - Event
    The introduction of the Magnum Pints - Event
    Stop Child Labor in Goldmines - Event
    Clients in Event (5)
    Unilever - MagnumFood | international
    BudBeverage | national
    PayconiqBanking & Financials | international
    HivosNon-profit | international

    Learn more about Event


  • Description

    No description provided for this service.

    Skills in Social Media (1)
    Social Media Customisatie
    Works in Social Media (4)
    A housemate for Jari - Social Media
    The introduction of the Magnum Pints - Social Media
    Stop Child Labor in Goldmines - Social Media
    Native advertising campaign Payconiq in Belgium - Social Media
    Clients in Social Media (4)
    UnileverFood | international
    ZiggoTelecommunications | national
    PayconiqBanking & Financials | international
    HivosNon-profit | international

    Learn more about Social Media


  • Description
    We have developed several award winning campaigns under the umbrella of a strategic and creative idea. The idea always revolves around a 'story' that can be told in PR, but also via native advertising and social media.
    Skills in Content Strategy (3)
    Publicidad nativaCreative planBig Idea
    Works in Content Strategy (5)
    The introduction of the Magnum Pints - Content Strategy
    Stop Child Labor in Goldmines - Content Strategy
    Native advertising campaign Payconiq in Belgium - Content Strategy
    Startup Becomes World News - Content Strategy
    Clients in Content Strategy (5)
    HivosNon-profit | international
    UnileverFood | international
    VodafoneTelecommunications | international
    Envinity GroupIndustrial Goods & Services | international

    Learn more about Content Strategy


  • Description

    No description provided for this service.

    Skills in E-commerce (1)
    Shopify

    Learn more about E-commerce

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Team

26 members in Glasnost's team

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Awards

Glasnost was awarded 7 times

Digital Communication Award2014-8-31NGO
European Excellence Award2014-11-30Benelux
FD Gazelle2016-10-31Fastest Growing Company Region Amsterdam
Lovie Award2016-9-30Public Service & Activism
Lovie Award2016-9-30Experimental and Innovation
Digital Communication Award2015-9-30Annual Report
In2Sabre Certificate of Excellence2015-4-30Fastmoving

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Contact

Contact details of Glasnost

Details


http://www.glasnost.amsterdam

  • HeadquarterValschermkade 37c, 1059 CD Amsterdam, Netherlands

  • Rue du Sceptre 41, 1050 Ixelles, Belgium