Communication includes hundreds of tools to achieve a single goal: sustainable and controlled business growth. We use a modern model of talent management that allows coordination and uniting of various specialists in one project. This format enables to find quick and effective solutions at the intersection of classical brand communication, brand image management, added value growth and new technologies. Through many years of experience of collaboration with international organizations, global companies and local market players, we have created a well-built methodology of development, testing, management and implementation of projects of various complexity, focus and geography.
Media relations 1. Developing media databases, building of long-term media relationships, forming task-oriented press pools 2. Arranging media events in various formats (briefings, media tours, conferences, etc.) 3. Drafting press releases, media kits, announcements, comments and articles 4. Outreaching individual bloggers, forming web-communities External relations and GR 1. Developing strategies of communication with government and NGOs (GR strategies) 2. Providing PR support to public-private partnership projects 3. Drawing government officials' attention and inducing them to address the key challenges faced by business, and its objectives 4. Providing PR support to non-governmental socially meaningful projects and programmes 5. Organizing events attended by government officials 6. Establishing liaison between public authorities, NGOs, general public and business community 7. Providing PR support to non-governmental organizations Cross-sectoral services 1. Arranging and providing media support to events 2. Communication skills building and other training programmes 3. Arranging PR promotion of individuals (shareholders, management, experts, etc.) Financial communications and investor relations 1. Providing PR support to transactions (IPOs, М&Аs, follow-on offerings, bond issues) 2. Arranging PR promotion of investment cases 3. Organizing and providing PR support to investor events 4. Helping clients make contacts with potential investors during road shows and one-on-one meetings 5. Providing practical assistance with development of cooperative website sections on investor relations Digital communications 1. Developing and implementing PR projects in web-based and social media 2. Providing PR support to brands in social media 3. Developing and running thematic awareness-raising web campaigns 4. Developing and maintaining thematic and branded groups, communities and blogs 5. Building relationships with Internet opinion leaders 6. Working with leading bloggers 7. Developing integrated digital PR campaigns (TV, Radio, BTL) Communication research and analysis 1. Monitoring and analysing traditional and social media space 2. Assessing/measuring PR performance of traditional/social media 3. Conducting content analyses of traditional/social media 4. Conducting communications audits 5. Conducting reputation audits 6. Analysing and predicting communications risks Crisis communication 1. Developing and running crisis PR campaigns 2. Providing crisis PR support 3. Developing and running post-crisis image rehabilitation/recovery programmes 4. Developing and applying crisis response procedures 5. Conducting crisis training workshops 6. Counselling on special crisis activities for media and public 7. Outsourcing third-party commentators and experts